Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
Facebook has started testing out monthly subscription fees for Facebook Groups, and in a move to help its creators, YouTube is rebranding its Subscription feature.
The 2018 FIFA World Cup has kicked-off (literally) in Russia, and it doesn’t take a die-hard soccer fan to know, because chances are, you have
This week in social media, Instagram finally shares how its algorithm works, while Facebook makes updates to its live streaming feature, and implements a new
Social media is a young person’s game, right? It often feels like the audience on Facebook, Twitter, and Instagram are college and high school student,
Did IHOP just launch the best… or the worst social media campaign ever? In an attempt to draw in more customers, the breakfast chain temporarily
Screenshots have taken over the personal and branded social media world. From capturing evidence of a conversation to collecting user-generated content, screenshots have made the
Do you know your personality type? There’s a good chance, your social media audience does. It’s quite possible you probably didn’t even know. How we
With Facebook averaging 8 billion video views per day, there’s no questioning why Facebook ads are an absolute must for marketers today. Video is easy
