Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
Once upon a time, there was a new and exciting social media platform called Snapchat. This app offered its users a 24-hour time limit on
There is pretty much one goal in social media: going viral. Unfortunately, the mythical “viral button” is like having access to the nuclear codes. But
You may not have a couch in your office, but with today’s digitally driven, modernized, instant gratification mindset you may need to play therapist for
Imagine being able to learn new things you didn’t even know existed solely from scrolling through your Facebook feed. If Facebook’s new “Topics To Follow”
There’s a perception that Millennials are abandoning Facebook in search of greener, less parent-friendly social pastures. FALSE! While this generation might not be jumping
Retweets and replies are essentially the meat and potatoes of Twitter (now called X), but there are a few key differences between the two that
When it comes to leveraging the power of competition, Facebook Inc. is currently the reigning champion, and Pinterest is their latest victim. In case you
Horse racing fans dressed to the nines in seersucker suits, vibrant-colored dresses, and extravagant hats will flock to Churchill Downs with Mint Juleps in hand
