Author: KWSM Team

landing_pages_how_to_design_page_that_converts

Landing Pages 101: How To Design a Page That Converts

Your marketing strategy may start with social media, but if you don’t have a strong landing page capturing traffic on your website, you’re likely missing out on valuable conversions. To ensure that you’re setting your social media marketing up for success, here’s how to design a landing page that converts.

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The Art of the 24 Hour Social Media Story 

We saw it first with Snapchat and the Snapchat Story in 2013, but since then, every major social media platform has created their version of the 24 hour story. While you could post the same content to each platform for the same 24 hour time period, this method may not

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3 Ways to Network Online for Your Brand

Creating social media accounts for your brand is a good start to reach your customers and audience online, but your efforts shouldn’t stop there. To keep your social channels active and excited, you’ll need to make time to network online. Networking can be as simple as liking your audience’s comments, but

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Fresh Las Vegas Marketing Strategies For the Road Ahead

As Las Vegas navigates the changing restrictions due to the ongoing pandemic, many business owners are looking at new ways to stay successful in the new year. For most of 2020, Las Vegas businesses have had to quickly pivot how they reach customers and even change their entire business model

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B2B blog

Why Blogging is an Essential Element of B2B Marketing

Strong search rankings are fundamental for business-to-business (B2B) companies looking to succeed with their digital marketing strategies. Content marketing strategies like blogging can be used for B2B companies to improve search rankings and increase organic traffic to their website. Whether you’re already blogging and looking for best practices or you

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4 Tactics to Win Your Pinterest Marketing

With so many major social media platforms out there, Pinterest may not be at the top of your list when it comes to focusing your marketing energy. But for many brands (both products and services), Pinterest can be a gold mine of engaged, purchase-ready consumers. If you’re ready to start

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