Author: KWSM Team

Why Your Business Website Needs A Blog

Why Your Business Website Needs A Blog There are still many business owners who don’t understand the need for a blog. Many write it off as too time consuming or not worth the effort. In actuality, adding a blog to your business website can increase traffic and sales while expanding

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Facebook Launches Place Tips

A new Facebook feature is coming to a mobile device near you. If you have the Facebook mobile application installed on your cell phone, which 56 percent of Facebook users do, you will soon see a new feature appear when you walk by your favorite retail store or enter a

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Google and Twitter Team Up for Improved Tweet Search

WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so

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Optimize Your Pictures For Pinterest

If your company uses Pinterest for business, one way to get your pictures noticed is to optimize the shape of the image. Pinterest allows only allows images to be a fixed width, but they can be an unlimited height. By modifying the aspect ratio of the image to be taller

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Get Ahead of the Curve with Promoted Pins

With over 70 million users, Pinterest has quickly become a vital place for businesses to build a presence. The social network has embraced mega-chains and small businesses alike, allowing an even playing field for content to be discovered based on its quality and popularity. Advances on the business side (such

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Easy Ways To Optimize Your Pinterest Profile

To get the most out of your Pinterest account, it’s high time you start treating it like some of your other social media outlets. After all, Pinterest is neck and neck with Facebook and Twitter when it comes to popularity. So why not take ten minutes to get the most

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How to Track the Quality of Your Social Media Traffic

Let’s say you are going to run a Facebook advertising campaign to drive traffic to your website. Facebook provides you with basic information such as how many people clicked on your advertisement. However, that isn’t the information you are most interested in knowing. You want to know if the visitors

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Twitter Cards

Containing your ideas to 140 characters on Twitter can be a challenge.  Fortunately, there is an alternative.  Twitter cards allow you to publish pictures, videos, and links on twitter that appear in the same feed as text tweets.  By using Twitter Cards, you will enable yourself to publish a wider variety

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