Whenever a new update comes up on Instagram, one of the first things that people talk about is how many filters have been added to the palate. Instagram filters are a great way to make your pictures look fantastic, but one often-overlooked capability on the platform is the ability to
It happens: the insensitive tweet, the inappropriate comment, the unfortunate typo. Just as in real life, blunders are inevitable on social media and can happen to anyone. Sometimes it’s the result of a poorly thought out idea, sometimes the intent is good but the message is misunderstood, other times it’s
With over 300 million users, Instagram has become a vital resource for businesses to grow brand awareness and connect with clients. Instagram can be an especially valuable tool for visual businesses, such as retail stores, photographers, and chefs. Despite the many advantages Instagram offers, there are still many business owners
If you are looking to give your Twitter following a boost, live-tweeting during events may be a great opportunity for you. Live-tweeting is about sharing and commenting on what people are saying during an event. This could be a physical event like a conference, or it may be a virtual
One of the greatest things about writing evergreen blog posts is the ability to share the content more than once on social media. After all, if a post takes you a couple of hours to write, why wouldn’t you want to get the most mileage out of that time and
Video is one of the most popular forms of content on social media. Creating and sharing videos with your audience is a great way to increase engagement and give your marketing efforts a boost! Discover the best ways to increase your social reach with video content below! Set A Featured
Social media is a great way to interact with clients and establish a positive reputation online, but it can also become an outlet for unhappy clients to voice their frustration. Dealing with negative posts on social media can be very uncomfortable, but if you have a plan in place, the
The whole country, including our KWSM team, has gone MAD for March Madness. This week on the Social Media Help Desk, we’re kicking things off discussing how companies just like ours can leverage the popularity of March Madness in their social content. Our host, Stephen Wagner, is then leading the
