Author: KWSM Team

Get The Most Out Of Your Instagram Stories

  Instagram Stories is continuing to step up its game. With a goal to increase users’ engagement, Instagram is allowing users to do more within Stories. You can now tag other Instagram users, add links and use Boomerang for your stories. How do you get the most out of Stories?

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Instagram Beefs Up Stories With Boomerang

Instagram takes another step towards unseating Snapchat as the popular video-engaging site for quick content. Meanwhile, Pinterest is giving loyal users what they have been asking for, while YouTube is sharpening the content you see on the video king! These are the trending social media stories in the news this

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The Importance of Brand Voice On Social Media

  When it comes to social media, what you say and how you say it matters. Your brand’s personality is largely determined by the words you use. Every time your company posts to Facebook, sends a Tweet, or otherwise communicates online, you are giving your audience a better opportunity to

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Repurpose Like a Pro – A Guide for Sharing Your Blog Posts

As social media managers, we often stress the importance of having a social presence. As a focal point of both customer service and brand awareness, social media is important for your company’s success. Blogs are a great way to regularly connect with your customers, but they can also highlight your

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How To Publish Your Articles On LinkedIn

  LinkedIn is a great platform for many things: showing off your business, displaying your skills, building credibility, connecting with other professionals, and sharing your knowledge. LinkedIn offers you the ability to publish your own articles on the platform. This is a vital part of using LinkedIn that many professionals

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Shop Till You Drop With Instagram’s Shoppable Photos

Online shoppers are rejoicing over Instagram’s latest shoppable photos feature.  Meanwhile, LinkedIn is keeping professionals in the know with a new “Salary” search feature, and Facebook is keeping its promise to ensure the entire world is connected with its latest rollout of Messenger Lite to emerging markets. These are all

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4 Companies Winning on Social Media

As social media marketers, we’re always keeping an eye on what is working for other companies on social media. These days, many companies are using social media for their marketing efforts, but not every business uses it effectively. With larger audiences, bigger brands have a heartier task to provide tremendous

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Social Media Questions You Should Be Asking Yourself

Whether your business posts on all social media channels or only one, there are questions you should be asking yourself. In the always-evolving world of social media, it is important to stay up to date and position your brand correctly. There are simple actions to take to improve your social

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