Author: KWSM Team

Social Media Madness: How the Final 4 Teams are Winning

Whether your NCAA tournament bracket is flourishing or busted early on, March Madness is on the minds of loyal college basketball fans and even those who jumped on the bracketology bandwagon, well…for the excitement. Every year, a self-proclaimed basketball expert discovers a new formula to predict the winning teams. Then,

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Facebook Groups and Your Brand

Running a Facebook Group is one of the best ways to build a bona fide community for your brand. Groups allow for more engagement and greater reach than Facebook Business Pages and invite your audience to be part of a conversation. With a solid strategy, you can create a community

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3 Epic April Fool’s Day Content Ideas for Social Media

3 Epic April Fool’s Day Content Ideas for Social Media

April Fool’s Day can be every business’ Christmas, and some don’t even realize it. This is an opportunity to get a little crazy and very creative. Whether you work in the restaurant industry or the insurance industry, there are plenty of April Fool’s Day content ideas for any business. Here

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The St. Patrick’s Day Campaign Worth Its Weight In Gold

You don’t need the luck of the Irish to pull off a great St. Patrick’s Day campaign! For this festive holiday, businesses typically stick with the usual holiday graphics, discounted sales, and fun freebies when engaging their fans on social media. And while there were many fun social media campaigns

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3 Ways To Build Lasting Connections With Your Followers

If you owned a brick and mortar store, you wouldn’t ignore the chime when someone walks in your front door. So why would you delay responding to a potential customer when they virtually chime in to your brand online? Whether it’s a message in your inbox, a comment on a social

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