Author: KWSM Team

Photo Credit: Instagram / ritainspace

Long Live Social Media Lists: Facebook Adds Popular Feature

If you are an avid blogger or a reader of blogs, you no doubt are familiar with Listicles, write-ups on social that offer you content like, “the 27 best vacation spots,” or “the 18 famous athletes with their own brands.”   Facebook is bringing the popular format to its platform. It’s

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How To Keep Your Business Page On Facebook’s Good Side

Facebook is a business’s best friend, but it can be a fickle friend at times. Anyone who has spent time in Business Pages knows Facebook is always changing or experimenting with something new. Keeping up with the algorithm changes alone is a full-time job (literally…we do this for a living).

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The Big Unveil: Have You Seen Our NEW KWSM Website

When KWSM first started, we focused on social media and our previous website was a reflection of that. Over the years, we’ve expanded into a full-service digital marketing agency – with offices in Orange County and Atlanta – and now provide a complete suite of services including web design and

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3 Ways To Optimize Your LinkedIn Company Page

First impressions can make a big impact on how people perceive something; especially online when your brand has a split second to grab someone’s attention. On LinkedIn, most of the people who will be looking at your business page will be people looking to learn more about your company and

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Starting A Business Is Tough, Don’t Forget Social Media

Starting your company is one of, if not the, defining moments in your life. It’s easy to get caught up in trying to do everything at once, including handling every facet of your marketing. While you probably have experience posting on Facebook, or creating beautiful images for Instagram, marketing on

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Does Facebook’s Algorithm Know Your Wealth or Income?

It’s one of those things that Facebook keeps close to the chest – how it determines a user’s profile. Through a recently released patent, Facebook is using your profile information to determine the type of person that you are and your lifestyle spending habits to better target ads to you.

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KWSM Livestreams from the Social Media Help Desk

It’s no secret. Livestreaming is all the rage for rabid fans of social media, and the platforms are pushing the media, too! We have livestreamed events, contests, and even product demos for clients, and they have been met with tremendous success. We often see 10x the reach and engagement of

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