Chances are you’ve heard about this before, but in case you haven’t: video is your important! There has been no slow-down in the support for video across the social media platforms. Even if you’re posting YouTube videos and doing the occasional Facebook Live, you’re not taking advantage of your content
If you’re a LinkedIn user, you have most likely seen several notifications from your personal and business pages over the past few weeks. We all know and love LinkedIn for it’s networking and career-building tools, and the platform—like every other social channel—is taking steps to improve your results and experience.
We have seen a massive increase in social media over the past few years, with tremendous growth in both the personal and professional spaces. Government agencies are using it to communicate with the public and media. Since the oversaturation of parties and politics, many of the social channels including Facebook
Let’s face it; extraneous content is flooding our online world. As we become more experienced and involved in social media, it is more difficult to create content that is interesting to users. While posting aesthetically pleasing pictures is helpful, sometimes it is just not enough. Adding interactive elements to your
Here’s the scenario: Your business has built an effective full-funnel advertising campaign on Facebook. For the first couple of weeks, you saw record traffic coming through. Yet… Starting in the third week, your relevance scores are inexplicably going down. Engagement is also down. What’s going on? The culprit: Ad fatigue.
It’s been a while since Facebook acquired Instagram, but after the photo-sharing platform’s founders announced their sudden departure this week, rumors pertaining to the alleged reason why are swirling. Meanwhile, LinkedIn works to integrate Word programs that will allow first-degree users to co-author documents. But one of the most exciting
If video is the king of content, then YouTube is the kingdom of videos. While we all have enjoyed plenty of funny cat videos on YouTube, we also need to remember that YouTube is a powerful platform that businesses can use to reach customers. Getting started on YouTube
There are many different audiences you can choose to market to online. Using powerful algorithms and website pixels, you can target people at all points of the buying cycle. Whether you’re a local restaurant that wants local customers in the door for dinner or an online retailer that is looking
