Author: KWSM Team

Twitter Tests A New Layout

How often are you actually on your social media channels? Twitter is testing a new layout and analytics that could change your appearance. Meanwhile, Instagram opens the floodgates to sharing to multiple accounts simultaneously, and Google helps businesses share product information in search results. These are the stories trending in

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Sharing tweets is an important part of social media management

Should You Retweet or Quote Retweet on Twitter?

Twitter is an amazingly fun channel, but it can also be a frustrating one as well. But it is also one of the strongest channels in terms of networking and creating your brand’s voice. Often, brands will simply automate tweets and then ignore the channel. While keeping a steady stream

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What Is All The Noise About Podcasts?

You don’t have to work in digital marketing to know about podcasts. In it’s simplest form, a podcast is an episodic series of digital audio files which a user can download and listen. With platforms like Apple, Google Play, and Spotify, podcasts have made their way into many of our

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Best Practices For Your Facebook “About” Description

While there are plenty of social media platforms out there for businesses to utilize and connect with their audience, there is nothing quite like Facebook. With billions of active users every single day, having a Facebook page is crucial to expanding your business. If you want to bolster its value,

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Facebook Tests CTA Stickers in Stories

2019 is officially here, and social media companies just keep on changing their apps with new and exciting features! Facebook just started testing call-to-action (CTA) Stickers that businesses can add to their Stories. Instagram did a quick U-turn after launching a new format. Snapchat released filters for dogs that dog

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why you need to up your visual game in 2019

Why You Need To Up Your Visual Game In 2019

  It’s no secret that compelling and interesting visuals are becoming more and more important across every single social media channel. Videos in particular are on the rise. Facebook believes that around 80% of content will be video content by 2020. Lagging in your use of visual content can damage

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Core Values at KWSM a digital marketing agency