Attracting and engaging potential donors is a strategic combination of communication and persuasion, where understanding and applying the nuances of marketing lead generation can make
Photo Credit: @astoldbymichelle Updated June 5, 2023 Brands have been telling their stories on Facebook for years. Educational content, meet-the-team posts, and behind-the-scenes footage have
At KWSM, we are lucky to help tell the stories of some amazing companies. We recently partnered with one of the nation’s most important nonprofit
I was recently a participant in the KWSM Leadership Program, a comprehensive 12-week training led by KWSM President Katie Wagner. Before this program, I thought
You may already be familiar with Facebook Events, but have you tried LinkedIn Events? This feature allows you to promote any upcoming webinar, workshop, product
Webinars have been around for years now and have gone through a surge in popularity over the last couple months due to shelter-in-place. These virtual
For some time now, businesses have focused mainly on creating campaigns aimed towards B2B or B2C, but a different sector is emerging in 2020 called
LinkedIn has seen a lot of activity with users sharing their thoughts on COVID-19, its impact on their personal and professional life, and offering support
