Social media can be an important source of both paid and organic traffic for your business, but your presence on those platforms is only one component of digital marketing success. Read the posts below to find out how social media should fit into your digital marketing strategy.
If you are active on social media, chances are you’ve seen videos that are either inappropriate or that you find offensive on Facebook or YouTube.
Your ad spend is precious, use it wisely! One of the best ways to increase the conversion rate of your ads is to spend your
Telling your brand’s story can sometimes go beyond the office and out into the world. Whether you travel to a trade show, a conference, or
When you set up your social channels, you probably spent hours making sure they were perfect. You got the wording, the images, and your
It may seem like you see Facebook ads everywhere, and that’s because – you are! Facebook ads have advanced far past the occasional post on
Messenger platforms have seen a giant boost in 2017 and 2018, but it seems that the next big leap in social communication is video. Video
Chances are, you’ve seen a large number of stories about Facebook and the data company Cambridge Analytica. It’s been impossible to miss the continued deluge
It seems these days Facebook gets all the credit when it comes to online advertising. And for good reason! Facebook’s advertising platform is by far
