Author: KWSM Team

Expand your LinkedIn Network in Several Clicks

How actively are you pursuing new contacts on LinkedIn? LinkedIn is a powerful channel to grow your professional network, but chances are you don’t have the time to sit down every day and seek out new people to connect with. But, here’s a useful LinkedIn feature that will help easily expand your

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3 Tips for Joining the Popular Kids of Social Media

These days, you’d be hard-pressed to find someone who is not at least moderately active on Facebook. This opens up a plethora of opportunities for businesses to engage a new customer base and gain new clients….that is, if it is used correctly. Many businesses jump on the Facebook bandwagon without

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4 Must Have Social Media Tools

It’s a constant process to keep your social media channels in check. Keeping them in check requires constant reflection on how to make each one better. There are plenty of tools out there to help you do this, however because social media tools are plentiful, it’s easy to get carried

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The LinkedIn Answers Featured Will Be Removed

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to

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Facebook's Graph Search Holds Powerful Potential for Businesses

Facebook has announced a foray into the search realm, and it’s causing quite a frenzy on social media.  You’re probably already familiar with Facebook’s current limited search functions, but the new feature, “Graph Search,” aims to revolutionize social searching on Facebook. How?  By making everything in its database searchable. Don’t

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3 Business Tactics for Instagram

Are you using Instagram to market your business? If so, then consider yourself on the right track for Social Media. Remember that on Instagram, like any other channel, strategy is key. Consumers are becoming more and more visually driven all the time. This means that your audience wants to see

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Two Components of a Social Media Foundation

A social media campaign requires a strong foundation and there are two components necessary to build one.  You may see articles titled “10 important parts to Social Media” or “5 best strategies for social media” and to be honest most of them are nonsense.  For Social Media, there are two

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Facebook Changes Post Notifications

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to

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