The best business owners understand that fostering a strong company culture is paramount to cultivating a work environment that is both focused and fun. Particularly in the creative industry, distinguishing your business by the values you uphold in your policies and practices can mean the difference between a dedicated
We’ve all been the victim of this social media misconduct: endless rants on Facebook. While the world’s most popular platform gives you the ability to write long form posts, it doesn’t mean this is the appropriate outlet for it. Reach the right audience and unleash your update without restrictions using
You finally worked up the courage! You’ve gone all in to share your thoughts and inner-most feelings with the world by blogging. But hitting the “publish” button isn’t the end of blogging – you must maximize your Search Engine Optimization (SEO) by sharing it with the right audiences. So how
LinkedIn is the perfect place to expand aspects of your resume that you couldn’t quite fit onto that one page resume limit or in a cover letter. As a professional, your LinkedIn profile is a landing page for your business, your personality, your community involvement and all other aspects that
When it comes to standing out among the masses on LinkedIn, which features set you apart from the 400 million other people on the platform? Besides a detailed resume and a good headshot, you need to identify what your strong suit is. Do you rock at research? Have you mastered
Social media marketing sounds like such a complicated proposition for some businesses and a no brainer for others. Between deciding what channels to focus on and how to approach marketing on social media, the decision to move forward can be overwhelming. Facebook has long been the king of social media
It’s getting loud on your social media feed: Notifications are making a lot of noise, a recent glitch spooked Facebook users, and Google is looking to lift livestream to the next level with YouTube Connect. These are some of the social media headlines in the news this week. Notification
Though reluctant to admit it, most successful small business owners suffer the ‘sophomore slump.’ Following the initial growth phase, it can be tough to keep momentum rolling as new challenges present themselves and growing pains halt expansion. However, as is true in every other facet of life, we get by
