Love it or hate it, clickbait headlines have become yet another weapon in the social media marketer’s arsenal. They can be annoying, misleading, and altogether deceitful – but they don’t have to be. In fact, there are ways to craft clickbait headlines that are as effective at gaining clicks as
Have you heard about the latest challenges swirling around social media? Celebrities like Nicki Minaj and Amber Rose posted some shocking imagery that went viral last week and inspired people to post their interpretations. Remember the Bow Wow Challenge, which started when the young rapper was called out for taking
Have you heard about the latest challenges swirling around social media? Celebrities like Nicki Minaj and Amber Rose posted some shocking imagery that went viral last week and inspired people to post their interpretations. Remember the Bow Wow Challenge, which started when the young rapper was called out for taking
When a crisis strikes your company, you have to act fast! The days of preparing a press release, gauging the community’s temperature, and waiting a day or two to respond are over. A strong social media presence plays a critical role in the success of your business. But, is your
Advertisers and creators: Facebook is encouraging you and your team to share content in the Creative Hub! Meanwhile, LinkedIn is adding extra insights to Profile Views, and Pinterest has big plans for its Visual Search feature after raising over $150 million in venture funding in this week’s trending social media
Pinterest has evolved far beyond a place to find the perfect wedding dress or to discover a recipe for a mouthwatering lasagna dish made from scratch. The social bookmarking platform has transformed into a marketplace filled with online shoppers searching for ideas. If you can show them ways to your
It’s inevitable. While watching that television show you need to catch up on, a commercial pops up of a celebrity promoting a product that is geared towards you. Celebrity endorsements are nothing new to viewers at home. From watching Selena Gomez promote Pantene with her beautiful long locks to hearing
When it comes to Facebook reviews, stars are the currency of choice. A high star-rating on Facebook proves that your company is reliable and that your customers are happy enough to share their experiences publicly. If your company is slinging positive 5-star ratings left and right, you’re in great shape!
