After months of speculation, Facebook’s Mark Zuckerberg revealed a big change to the platform’s algorithm. It’s one of that has a lot of business owners watching. It’s one of the social media stories in the news this week. Facebook Announces a Change to the Newsfeed Facebook wants you to get
It’s that time of year again! You know when you start seeing the recap posts – the ones that highlight the most successful social media hits of the prior year. The website BuzzSumo has an awesome look at the viral posts from 2017. So what’s dominating? Most of the results are
Facebook has created ads designed to increase user engagement that has created an advertising perfect storm which lowers advertising costs as well as significantly increasing sales. It’s one of the social media stories in the news this week. Facebook Collection Ads Outperformed Video Ads 9 to 1 in Recent Test
Something new just arrived to Instagram! The photo-sharing app will now show users suggested posts from accounts they do not follow directly to their Insta-feed. The feature began with a small rollout in December and has since made a quiet debut to all its users. This change is the second
With the overflow of competition out there, releasing different forms of content is an absolute must. Gone are the days when we can link to our website every few weeks and call it marketing. Platforms like Facebook and Instagram are no longer just about a picture and a caption. You’re
Filling your closet with multi-purpose clothing is the same thing as filling your content closet with videos. They’re versatile, engaging, and are one of the pieces of content you can have. Get the most out of the videos you make by using them in these three different ways… Shareable
Social media comes at us fast, and the changes in December show just how quickly the way you interact with clients and friends can transform. Facebook, Twitter, and Instagram have launched new tools and algorithms that will affect how you use the platform going forward. These are the social media
2018 is knocking… And if you want to survive in this constantly changing social environment, you’ve got to learn how to adapt. In the last year alone, we saw Instagram hijack Snapchat’s user base, Twitter throw in the 140-character towel, and Facebook lay down the fake news law. It’s been
