Author: KWSM Team

Nike: Branding Done Right

Most businesses use social media to talk about, well, business! They post their products, talk about their services, and even discuss pricing. If you’re like most consumers, then this isn’t the best way to reach you let alone build a brand. One company that does branding right that everyone knows

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Shop Instagram Stories Until You Drop

Now that Instagram has mastered shopping within business profile posts, it set its sight on Instagram Stories. Avid online shoppers like myself were especially happy with this new feature that rolled out in beta tests back in June and now will be going global being available for marketers and business

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How Blogging Helps Your Business

Building a strong online presence for your business can be a tough feat. As competition rises daily, it is important to take the necessary steps to stay on top in every aspect possible. One way you can accomplish this is by blogging. Blogs are an incredibly useful tool to help

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The Importance Of Professional Production

We’ve all been there. It’s time to put together your social media posts for the day, or update the website with fresh content… But you can’t find compelling assets. It’s an issue that many business owners deal with regularly – The struggle between having proper subject matter, and compromising on

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Facebook Breach Affects 50 Million Users

Attacks and hacks are realities of our digital world. But Facebook has quite the issue on its hands after it was revealed the platform experienced a major security breach. Meanwhile, Instagram has recovered after experiencing a worldwide outage. But one of the most interesting stories coming out of the social media

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Keeping Your Brand Consistently Recognized

If your brand isn’t consistent across all of your social media platforms, then it can get lost or unrecognized. For example, if your brand has different logos on social media when compared to your website, it will be harder for your website visitors to recognize that it’s the same business.

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