Author: Katie Wagner

5 Ways to Spruce Up Your LinkedIn

LinkedIn’s platform is exceptional for professional presence and networking, but admittedly, compared to other snazzy social media sites, its interface is not as lively and “fun” as others.  So what ways can you customize your LinkedIn profile and stand out from others?  Believe it or not, there are a ton

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New Year Resolutions for Social Media

It’s the end of the year soon.  Top 10 lists aplenty and lots of goals for the next year to set, so get off your duff, snap into a Slim Jim and get to it!!!  Here’s a simple primer to help guide your social media goals for 2012.

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New Program in the Fight Against Child Sexual Abuse

Katie Wagner Social Media is proud to announce that our friends over at TAALK (Talk about Abuse to Liberate Kids) have launched their first-ever, proprietary program to help combat child sexual abuse.  TAALK, a worldwide organization fighting against child sexual abuse and helping support sexual abuse survivors through their healing processes,

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How to Maximize Your Facebook Ad

Facebook recently launched a revamping of their ads campaign, streamlining it to help businesses better target their audiences.  The great thing about Facebook ads is that you can set your budget to as little or as much as you want to allocate for your marketing campaigns.  But if you’re already spending

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Teen’s Minor Tweet Causes Major Meltdown in Kansas

It’s great when the youth of today take trips to learn about the government.  In Kansas a group of high school students were there to hear Governor Sam Brownback speak.  During his presentation an 18 year old student tweeted that the Governor ‘sucked’ and the social media/PR games started. 

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Social Media Business Trends for the Holidays

Happy Black Friday! I myself have never cared to brace hoards of people in the name of a good deal, which isn’t to say I don’t love a great bargain, because I really do. But the idea of waiting in line in the wee, cold hours of the morning, shoving

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Good Content: The Secret to Lead Generation

Marketing today is very different than it used to be. In today’s environment, we have to move away from traditional mass marketing because we have so many tools to tune out marketing messages—DVRs and satellite radio allow us to skip commercials, we read fewer traditional newspapers and magazines and we collect

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Scared of Social Media?

The other week my coworker Cheryl and I were musing in the break room, eating our lunches when we heard some ladies, who worked in our same building, begin chatting about social media for businesses. Social Media, you say?! Mine and Cheryl’s ears perked up.  We eyed each other knowingly,

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Etiquette Between Businesses & Bloggers

Congratulations!  Your company has decided to finally embark on that blogger outreach program.  The research has been done, you’ve negotiated payment and are ready to start reading the posts.  Here are some finer points that may assist you in dealing with your team of bloggers.

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Proofread Your Content!

Earlier this week we talked about the importance of blogging for your company and its distinct role in social media. If done consistently and properly, blogging is a great tool for garnering visibility for your brand or website.  Blogs allow you, the company, to create and publish your own search-friendly

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