Author: KWSM Team

Recharging Your Facebook Reach

Chances are you saw a drop in your reach during the holidays.  If you’re like many, you came back to work after New Year’s only to see that reach number you’ve worked so hard for, to be low again.  That is perfectly normal.  Much of the activity on social media

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Instagram Continues to Grow

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to

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It's Okay to Outsource Your Social Media

I was pleasantly surprised this morning when I came across an article announcing that Nike had decided to finally take its social media efforts in-house. I hadn’t thought about it, but the last thing I expected was for Nike, a prominent world-wide consumer brand, to have been outsourcing its social

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Social Media New Year's Resolution

As the new year approaches we all seek out our new year’s resolutions.  Whether its getting in the gym more often or giving up junk food, we all have one.  However most of the time our new year’s resolutions last for three weeks before they slowly fall by the wayside.

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Facebook Tweaks Its Algorithm

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to

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New Facebook Privacy Settings

Facebook has rolled out some new privacy settings, and I am pleased to see that for once, Facebook is addressing issues that are not profitability related! Facebook privacy has long been a much debated issue within the social media community because of its obscurity and difficulty to control. In fact,

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Facebook Makes Tweaks to the Timeline!

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to

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