Author: KWSM Team

The Importance of a Good Website

Your website is one of the most important tools for marketing your business, and a good website is the foundation of all successful social media channels. These days, a strong online presence is essential to building a professional reputation and demonstrating your credibility. Often, your website is the very first

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Why You Should Use E-Mail Marketing For Your Business

Email marketing has changed the way businesses communicate with their customers and potential customers. With a strong content marketing approach, email is more powerful than ever. It moves the conversation about your business in to a more personal environment: your inbox. According to HubSpot, email marketing as a channel was the third

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Facebook Tweaks its Algorithm

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant.

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Creating New Content for Your Social Media Channels

Don’t stress, you’ll never run out of new content to create for your social media channels! Be patient and give yourself plenty of time to be creative! Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @signaturecoffee

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Yelp’s Layout Gets a Lift

If you’ve visited Yelp recently, you may have noticed the new and improved site layout. The new design makes it much easier to search for local businesses and also helps to paint a more accurate picture of a particular business establishment. To highlight the newest features, I will use Native

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LinkedIn Tells You More About Who’s Viewing Your Profile

LinkedIn recently revamped the “who’s viewed your profile” section of the channel providing users with a lot more information about who has been viewing their profiles. The new feature allows users to access visual analytics and interactive insights designed to provide users with more ways to manage their professional identities

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Who Posted That? Facebook Now Shows You

Facebook recently released a feature for company pages that allow you to see which admin posted each post. For example, let’s say you own a business and have a Facebook business page, of which you are an admin.  You also have 10 employees, and you have decided to make each

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YouTube Revamps its Layout Design

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant.

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