Author: KWSM Team

My Experience As A Web Designer In The KWSM Leadership Program

When I was asked to join the KWSM Leadership Program, like most people when confronted with something unexpected and new,  I hesitated to accept . It’s human nature to be reluctant toward change, after all. But I remembered Shia LaBeouf’s famous advice, “JUST DO IT!” and dove head first into

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employer branding helps with hiring

How Employer Branding Helps With Hiring

You’re building a brand from the ground up, facing challenges head-on. But there’s one obstacle that keeps occurring: finding the right talent. Applications may be coming in, but they rarely bring the quality you need. It’s frustrating and time-consuming, pulling you away from focusing on growth. Luckily, there’s a way

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Case Study: Using an Employer Branding Strategy To Attract New Talent

As a pioneering semiconductor manufacturer in Germany, our client was looking to cultivate a strong global presence but found it challenging to compete against US-based big tech companies in talent acquisition. Although the company is well-known abroad, they aren’t recognizable enough in the United States. This highlighted a need for

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how ugc tells your brand story

How to Use UGC to Tell Your Brand’s Story

Picture this: You’re shopping online for something to wear to your next Vistage presentation. You find exactly what you’re looking for, but before you click add to cart, you read the reviews to ensure you’re getting something quality. In the customer review section, you’re met with a glowing review from

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What is Employer Branding? | Attract and Retain Top Talent

How Employer Branding Helps With Employee Retention

  Do you find yourself in a never-ending cycle of hiring just to see your top talent walk out the door? You’re not alone. Organizations everywhere are grappling with unprecedented turnover rates, leaving them caught in a whirlwind of soaring recruitment costs, declining productivity, and plummeting morale. Employee retention takes

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Core Values at KWSM a digital marketing agency