Author: KWSM Team

Goals of a Digital Marketing Strategy

How to Identify the Goals of a Digital Marketing Strategy

How do you identify the goals of a digital marketing strategy? Setting and pursuing goals is often the biggest difference between successful digital marketing campaigns and struggling to make an impact.  To put it another way, your marketing efforts will be chaotic and ineffective if you don’t identify the goals

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3 Things to Consider in the Website Design Process

Refreshing your website or building a website can seem daunting with all of the moving parts and decisions that need to be made. As a Project Manager at KWSM, my role is to make the website design process as smooth as possible for our clients, while answering any questions they

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execute my digital marketing strategy

Who Can Execute My Digital Marketing Strategy?

Who can execute my digital marketing strategy? When you’re ready to step up your digital marketing efforts, it’s hard to know who to trust to carry out your plans.  Finding a partner or employee with the necessary knowledge to develop a successful digital marketing strategy can be challenging, especially when

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Blog Design

How to Improve Blog and Email Customer Engagement with Design

Creating an effective design of digital marketing assets that boosts customer engagement can be challenging for many businesses. Whether it’s your website, or you use blogs and emails in your marketing strategy, the design of these pieces impacts the overall success of your marketing efforts. As a Senior Digital Marketing

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Core Values at KWSM a digital marketing agency