Is your business struggling to keep up with social media? You are certainly not alone. In today’s digital-first economy, an effective social media presence is non-negotiable. Yet, the challenges businesses face like lack of time, resources and specialized expertise, can make managing a social media presence feel like a losing
You cannot make sales without customers, and you cannot make customers without leads. If you want to enhance your B2C lead generation and keep people flowing through your sales funnel, you must leverage the internet’s most powerful marketing platforms. As an experienced B2C lead generation agency, we at KWSM understand
The main difference is that newsletters are regularly scheduled emails focused on building long-term relationships through valuable content, whereas e-blasts are standalone, promotional messages sent to a specific audience to drive a specific, immediate action. Email marketing is a powerful tool your business can use to reach all members of
You’ve done the hard work: Your company has a major announcement, a game-changing new hire, or a milestone achievement. You’ve crafted a compelling press release and are ready to share it with the world. But before you hit “send,” pause and consider one of the most critical and overlooked elements
