A global semiconductor manufacturer was struggling with talent acquisition in the U.S. KWSM combined organic content and paid ads for an employer branding campaign to attract more candidates.
+2,200%
applications submitted monthly
271%
average monthly views of U.S. Careers page
3x
paid ads performance compared to industry benchmark
“It’s been such a great partnership and you all do such amazing work! What’s really impressive about being recognized by Ragan Awards and making the final cut is that Infineon is listed amongst household names like Pepsi and Disney. This is super fantastic in terms of creating awareness of the Infineon brand.”
– Judy Davies Vice President, Communications and Government Relations