Should I Hire a Digital Marketing Agency for My Startup?

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Aug 2023

Did you know that 90% of all startups fail? You may have unique ideas and an outstanding service or product, but as a new business owner, it can be easy to feel overwhelmed or like there isn’t enough time to get everything done. As the pressure mounts and time ticks away, how can your startup overcome these challenges and achieve success? 

If you partner with an experienced marketing agency early in the startup phase, you’ll gain advantages that help establish a stronger foundation for future success. As a KWSM digital account manager, one of my key goals is to ensure that your startup’s marketing journey is efficient and results-driven. Our agency becomes an extension of your team, handling your marketing efforts so you’ll have more time to focus on achieving your vision. 

Let’s chat about some of the benefits of working with a digital marketing strategy agency for your startup and how those benefits will guide your startup forward.

5 Advantages of Partnering with A Digital Marketing Agency

“We see from the CEOs that we work with how much there is to do when you’re first getting started, and how they often feel like they don’t have the knowledge, or the bandwidth, to set up and implement the branding and marketing elements needed before launch. That’s where we come in. As their partner, we work hand-in-hand to bring their vision to life. From logo design to dev and launch of a new website, they are building things from the ground up. Having an agency at their disposal means access to our team every step of the way.” – Taylor David, Director of Accounts, KWSM

1) Strategic Planning and Execution

To help fulfill your business objectives, KWSM plans and executes a marketing strategy aligned with your startup’s unique vision and goals. The strategy maximizes your company’s impact by clearly defining your message and targeting efforts to reach your target audiences.

2) Time Efficiency

Time constraints hinder your ability to focus on core business activities, diverting your attention from crucial growth opportunities. By delegating marketing responsibilities to an experienced agency, you will regain valuable time to focus on the day-to-day, foster innovation, and achieve your big-picture vision with confidence.

3) Data-Driven Results

Marketing decisions based on assumptions rather than concrete data result in inconsistent, ineffective campaigns. With an agency’s ongoing monitoring and analysis, you can make informed decisions about your marketing approach based on facts. Transform your startup’s digital marketing with data-backed initiatives that deeply resonate with your target audience, propelling your company to new heights of success.

4) Innovation & Creativity

It can be difficult to continually develop content that connects with your target audience. Working with a marketing agency, on the other hand, allows you to tap into a professional’s creative ideas and storytelling skills. To engage with your customers, create compelling articles, photos, videos, and other content tailored to your company. Witness the incredible transformation of your start-up brand’s story coming to life, resonating emotionally with your customers and making a lasting impression that distinguishes you in a competitive market.

5) Industry Experience & Tools

Your start-up can thrive with the guidance of experienced marketers, leveraging industry knowledge and tools.

Case Study

Last year, one of my California-based e-commerce startup clients faced the difficult undertaking of entering their product into a highly competitive market. They needed a clever marketing approach to stand out and develop a following, but their resources were limited and their budget was tight.

KWSM crafted a comprehensive strategy plan, combining data-driven insights, competitor analysis, innovative creativity, and targeted campaigns to capture the attention of the right audience. The results exceeded their marketing goals and achieved considerable growth and profitability.

  • 119% increase in website traffic within the first six months
  • 73% increase in recurring customers
red megaphone / bullhorn

Video content is a highly effective tool for startups, with 72% of consumers preferring to learn about a product or service through video. (according to business.adobe)

KWSM: A Digital Marketing Agency for Your Startup

Digital marketing can be daunting, particularly given the time constraints that new business owners face. But by hiring KWSM, an experienced digital marketing agency for your startup, you can regain time and accelerate  your brand’s forward momentum. Take the next step and fill out the contact form below to start a digital marketing strategy for your startup.

Fill out the form below to start your conversation with KWSM.

Core Values at KWSM a digital marketing agency