Changes are coming this fall to the Google Ads Destination requirements policy. Beginning October 2022, Google will now require all ads to conform to the
At KWSM, we have a mentorship program that allows team members to learn from each other. The goal of the KWSM Mentorship Program is
Google Shopping + Google Marketing Live 2022 If you run e-commerce and you have products in Google Shopping, you probably look forward with anticipation each
Digital advertising has seen many changes in the last couple of years. As a business owner, it’s important to be aware of the new technologies,
Did you know that geotargeted advertising can help improve your business? It’s true! Geotargeting is a powerful tool, and it’s one that more businesses should
Contour Light Devices, an authorized distributor of the Contour Light System, turned to KWSM at the inception of their business in order to build a
What is Pay-Per-Click Advertising? Pay-per-click, commonly known as PPC, is a digital marketing tool where businesses pay every time their advertisement is clicked. PPC focuses
Pay-per-click advertising may have come across your mind to boost your business online. It may sound hard to implement but is much simpler than you
Google Ads is a very powerful tool used to attract new and existing customers to your company’s website. Google is able to achieve results through
When thinking of paid advertising, your mind probably goes straight to Google ads and Bing ads. Whether you’re an Android or an Apple user, ads
