AI Is Here To Stay: Click To Messenger Ads Have Arrived On Instagram

Jun 2017

In a perfect world, sleep wouldn’t be a necessity, and we would be able to interact with our clients 24 hours a day, seven days a week.

Facebook has the answer business owners, and digital marketing managers everywhere have been waiting for thanks to a new automated messenger ad feature for Instagram.

Meanwhile, Twitter is taking strategic planning to the next level with monthly calendar updates, and Pinterest’s Discovery Tools are helping brands reach new more audiences than ever before in this week’s social media trends.

Twitter Helps You Plan

Photo Credit: @Yu-Kai Chou

They say a goal without a plan is just a wish.

Any brand manager knows good social content doesn’t come at the snap of a finger. Twitter is helping users to maximize their content strategies with a series of monthly calendars that will highlight all of the important dates brand managers need to know throughout the remainder of the year.

The calendars not only highlight important dates and events but also include projected tweet volumes, making it easier for users to choose what they would like to include in their own tweets.

Download Twitter’s first calendar for the month of June, here.

Pinterest Opens The Virtual Toolbox

Photo Credit: @fashionstyleliife

Pinterest is helping users to easily find relevant products and services that will benefit their needs and preferences, and it’s a blessing for marketers and businesses everywhere.

The popular pinning platform’s three newest Visual tools are just the thing marketers need to get their products into the right hands:

  • Lens: Ability to search the platform using photos from a mobile camera
  • Shop The Look: Allows for easy shopping directly from within pins themselves
  • Instant Ideas: Ability to instantly see similar ideas from one click within a pin

These innovative digital tools allow for intricate and detailed targeting, allowing marketers to create an entire, shoppable online catalog via unique pins.

How are you using Pinterest’s newest tools to maximize your social reach?

Facebook Expanding AI-Driven Chats to Instagram

Photo Credit: @candysaysuk

The marriage of Facebook and Instagram keeps on giving!

After releasing AI powered messaging last year, Facebook has now rolled over its new “Click To Messenger” ads over to Instagram, allowing brand managers to interact with their customers and followers at any given time.

The “Click To Messenger” ads will allow for one-click DM communication between users and an AI-powered bot. Once users click on the ad, they will be taken straight to Facebook Messenger to complete the automated dialogue.

AI Is Here To Stay Thanks To Instagram. Here's What You Need To Know! Click To Tweet

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