How to Create a Marketing To-Do List that Works
Where marketing is concerned, it’s easy to get lost in a sea of ever-compounding tasks. Before you know it, everything is urgent, and nothing is getting done. Here’s how to build a to-do list that will allow you to be more proactive with your marketing efforts and get more out of your day. Avoid Having […]
Why You Should Be Using Text Message Marketing
If you’ve ever done traditional marketing, you may know that billboards are popular along busy freeways because thousands of drivers have nothing better to do when they are sitting in bumper-to-bumper traffic. When it comes to rapid communication, text messaging is America’s preferred vehicle. In fact, we send 6 billion text messages per day and […]
In the News: Social Channels Expanding their Audio and Video Messaging including Google’s Move into TV
We send 9 billion texts per day on average, but that doesn’t mean that we always want to read when we consume content. This week, Twitter and Google launch audio and video efforts, respectively, for organic and advertising content. Meanwhile, Snapchat is focusing on educating its audience. Google Creates Additional Video Options To help advertisers […]
Five Things to Know About KWSM Social Media Bootcamp Webinars
KWSM Social Media Bootcamp is back this August, and this time it’s virtual. Historically, our Bootcamps are a 4-week learning opportunity for business owners or marketing managers to deepen their understanding of popular social media platforms – Facebook, Instagram, LinkedIn, and YouTube. This August, our best and brightest KWSM digital marketing experts will be guiding […]
3 Promotion Ideas for Your Las Vegas Restaurant
As restaurants reopen across Las Vegas, it’s time to get your customers in the door. While everyone is tired of being at home, many are reluctant to dine out, wondering if their favorite restaurant has proper health and safety procedures in place. Reassuring your regular and potential customers of your safety protocols through social media […]
4 Tools to Help Your LinkedIn Marketing Soar
When it comes to cutting-edge, impactful marketing platforms, Instagram, YouTube, and Facebook come to mind for many people. But what about LinkedIn? The professional networking platform is often glazed over by marketing strategists, but if you’re in a B2B business, it can be the added boost your team needs to take your marketing to the […]
In the News: Twitter Works to Provide Users With Accurate Information, Facebook Simplifies Switching Between Accounts, and YouTube Adds New Features For Creators
During times of uncertainty, most users want to be in the know. This is why platforms such as Facebook, YouTube, and Twitter are providing us with tools to help us get accurate information quickly and with ease. Twitter Creates New Retweet Prompt In order to stop the spread of misinformation and promote informed discussion, Twitter […]
3 Ways to Create Engaging Content with Instagram Stories
Instagram is an exciting and visual way for you to reach your audience on social media by using images and short videos. Entice your audience with creative and promotional posts about your business to show them what you have to offer. However, if that is your only tactic for content, you may find your business […]
4 Ways to Grow Your Business Using Twitter
Twitter can be an ideal marketing tool to help you grow your business. With over 326 million average monthly users, the platform gives you the opportunity to share engaging content with a large network of potential customers. Twitter gives you the ability to boost tweets on the platform and target specific groups of people that […]
How To Repost Pictures On Instagram
The term social media is quite literally defined by the Oxford Dictionary as “an application that enables users to create and share content,” but that’s much easier said than done on one very popular platform. If you’re on Instagram, you probably wish this app made it easier to share other people’s content with your friends. […]