How to Use Video on Your Social Media Channels

Last week, we spoke about how Social Video Marketing helps you grow your social media and in turn, your business. It would be only fair to share some of the most popular channels for posting video content and increasing engagement.    LinkedIn   LinkedIn is one of the fastest-growing social networks and the most popular […]

Twitter Crashes, LinkedIn Expands, and Pinterest Helps a Princess

How should advertisers be utilizing social media? Do you use more than one platform? LinkedIn rolled out new updates this month that might make it easier for marketing, while Pinterest plays a big role in life moments. Twitter Crashes, Again!  Can’t seem to log into your twitter account? You’re not the only one! On August […]

Instagram Stories or Instagram Feed: Which is Best For Your Business?

You hear it all the time, “Instagram Stories are better than your Instagram feed” or “The Instagram feed is better than your Instagram stories.”  Which is it? Even though you might have a favorite, there is no true right or wrong answer. Choosing the way to showcase your business really depends on your goals. Both […]

Mastering Self Promo | Social Media Help Desk Episode 72

Self-promotion can be powerful, but if you’re not careful, it can become boastful. This week on the Social Media Help Desk, I sat down with our host Jeff Soto and my co-panelist Ivana Hermida, to discuss the latest social media news, how to best utilize your video content for social media, and how real estate […]

My Facebook Ads Aren’t Converting, What am I Doing Wrong?

Facebook ads

Social media advertising has changed the game–literally. Creating ads today doesn’t require thousands of dollars for distribution through magazines and TV. You can get in front of potential customers right where they spend the majority of their time–social media channels. A good Facebook ad campaign can help you increase brand awareness and reach more consumers, […]

5 Major Advantages to Using Email Marketing

hand holding string of lights

First thing’s first, let’s crush the myth that email marketing is old news. When used correctly, this tool can add an extra spark to your content marketing plan. It acts as the perfect hub for your audience (especially during things like Instagram and Facebook shutdowns). Email marketing has several advantages and we’re sharing the five […]

3 Digital Marketing Tactics For Realtors

As a real estate professional, it is well known that most potential clients turn to the digital world to begin their search in buying or selling their home. Your online presence serves as a way to present your personal brand, build relationships, and cultivate leads. It’s important to leverage the opportunities that digital marketing can […]

KWSM Promotes Angie Smith to Senior Web Designer

KWSM: a digital marketing agency is proud to announce the promotion of Angie Smith to Senior Web Designer. Angie has been a fixture as a web designer at KWSM.  This promotion comes as Angie approaches her four-year “work-aversary” at KWSM. KWSM President Katie Wagner broke out our traditional promotion tiara and magic wand and added […]

Why Social Video Marketing Grows your Business

Why Social Video Marketing Grows Your Business   Content is king, and how you use it affects how your business will grow. There are 5 leading social media platforms to maximize your message’s potential and promote engagement. Facebook, LinkedIn, Twitter, Instagram, and Youtube are the channels where most of your customers live day in and […]

Fact Check! Instagram Cracks Down on User Content

Twitter tests out new features, Instagram takes steps to control content and surveys say that if you want to market to a younger generation, YouTube is the place to go.    Forget TV! This Generation Turns to YouTube For News When you think of YouTube, what do you imagine? Many people assume it is a […]

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