How Blogging Can Support Your Las Vegas Business
Blogging is a powerful tool Las Vegas businesses in any industry can incorporate into their digital marketing strategy. Whether your focus is on bars and entertainment in DTLV or you’re a mom and pop restaurant in Centennial Hills, adding blogs to your website can help you reach more locals, create new customers, and showcase your […]
4 Reasons Businesses Fail on Social Media
It’s not uncommon for businesses to feel like their efforts on social media are failing and their money is quickly disappearing. It can be especially frustrating for small companies that understand the potential for this style of marketing and are willing to invest but just can’t seem to get the formula right. When you see […]
Finding Your Law Firm’s Brand Voice
Each law firm and its lawyers have a different personality and expertise, and before you create messaging for your brand online — through your website, social media, ads, and more — you need to determine what your brand is, and what your tone of voice should sound like. This decision may seem intimidating, but […]
3 Ways To Keep Your Content Interesting
When you’re planning your business’s social media content for months or years, it can sometimes feel like you’re stuck in a creative rut – always making the same types of posts and running in circles with repetitive content. How do you pull your social media content out of this cycle, to create new content that […]
Social Media: The Cornerstone of Any Digital Marketing Strategy
When you think of “digital marketing,” what’s the first thing that comes to mind? You may have thought of the most recent TV commercial you saw, but likely your answer encompassed social media. With each month that passes, social media becomes more prevalent and more essential for any business to utilize. Besides the fact […]
In the News: YouTube Monitors Comments, Instagram Releases New Features, and Facebook Removes Its 28-day Attribution Window Option For Facebook Ads
In the news this week, YouTube, Instagram, and Facebook have been making some major moves! From keeping a closer eye on the behaviors on their platforms to adding new features, there is a lot going on! YouTube Tests Features for Comments YouTube is testing two new features designed to address potentially harmful comments. The first […]
3 Ways to Switch Up Your Beauty Brand’s Content
Beauty brands are constantly changing by updating products or introducing a new beauty line. Keeping your followers excited about your products is necessary to ensure your social channels stay active and relevant. If you’re worried about your content becoming stagnant, try introducing your products in a different light. Get inspired by a few ideas below […]
Creative Fall Marketing Ideas for Las Vegas Businesses
Fall is in the air, and it’s time to freshen up your Las Vegas digital marketing strategy for the coolest season of the year. Locals are looking for more ways to spend their free time and are excited about long-awaited autumn favorites. Here are some ideas you can use to spruce up your marketing and […]
Retargeting Strategies for Law Firm Marketing
Finding a new client can cost five times as much as keeping an existing client. While this statistic is often applied to product-based businesses, it also applies to lawyers and law firms. Law firms can use retargeting strategies to offer new services to prospective clients, and as they develop these relationships more, they can get […]
4 Common Digital Marketing Mistakes Your San Diego Business Is Making
If it seems like digital marketing technology and its usage are continually growing and diversifying, that’s because they are! Digital marketing spend will reach $146 billion by 2023, increasing at a 9% compound annual growth rate. And it’s no wonder why: the ability to use the right tools to carefully target your ideal audience with […]
