KWSM Helps Coerver Coaches get the Social Media Soccer Ball Rolling
This month, President of KWSM Katie Wagner and some of our KWSM team members visited Vanguard University for The National Conference for Coerver Coaching. Coerver Coaching is the world’s number one soccer skills teaching method, with over one million players, parents, and coaches in 47 countries over the last 35 years. These coaches came from […]
Best Practices For Email Marketing In 2020
Every email your business sends out is meant to be opened. Just like social media, email marketing tactics that worked a few years ago may not be as successful now. The ever-evolving landscape of the digital world does not wait for anyone. As we head into a new decade, it’s important to stay relevant with […]
Instagram Updates Tools, Twitter Launches Features for Lists, and Facebook is Cracking Down on False Claims
It’s beginning to look a lot like Christmas! In the news today, we share some of the newest updates that Instagram, Facebook, and Twitter are gifting us this holiday season. Facebook Finds False Claims Faster Facebook announced that they have a new pilot program. The program will help the fact-checkers they already have. This program […]
A Holiday Tale: Stepping Outside Your Comfort Zone
How many digital marketers does it take to screw in a lightbulb? None — they’ve automated it. How many digital marketers does it take to cook Gnocchi and Eggplant? — That would be 13. The KWSM team took a break from the digital world on Friday to try something that not all of us are […]
Keeping Fans Engaged on Facebook to Boost Your Organic Reach
It may seem like establishing a presence on Facebook is impossible without paid posts. Even though social media has become a ‘pay to play’ game for many brands, organic content is still useful if you are able to keep your fans engaged. If you’re able to post interesting content, you can spark up a conversation […]
Instagram: What To Think About Before You Join
Did you know one billion people use Instagram every month? Instagram is also the second-most downloaded free app in the Apple app store after YouTube. It’s estimated that in the year 2020, 75% of U.S. businesses will be on Instagram. If you’ve been thinking about joining the popular social media platform but are feeling overwhelmed, […]
Facebook and YouTube Try to Protect Their Users While Pinterest Helps Advertisers
In the news this week, you will learn how Facebook and YouTube are promoting the safety of their users and what Pinterest is working on for advertisers that use their platform. Facebook Responds to October Open Letter On Monday, Facebook created a response to the October Open Letter that they received from Barr global leaders. […]
Social Media Apps: The Most Popular of 2019
Looking to add a new social media channel to your business’s marketing strategy? Apple has just recently published the most popular apps of 2019. We’ve quickly covered the list of the top 3 free social media apps with the biggest audience. The more users on the app, the larger the potential audience for you to […]
Data Privacy Dominates Social Platform Changes for 2020
The new year is bringing on a new focus for data-driven changes across many of the social platforms. These changes will impact current users and new users. Facebook Promotes Data Portability Those photos and videos you thought might be stuck on Facebook forever may soon have a new home. Facebook announced on its blog that […]
LinkedIn Offers a Look at Fighting Fake Accounts and Content
LinkedIn becomes more transparent and takes on spammers and trolls, Facebook is zeroing in on your BFFs, and Twitter puts a temporary pause on a big purge. These are some of the trending stories in social media this week. LinkedIn Issues Biannual Report It’s no secret that the public is looking for more transparency […]
