At this point, you should know that video is taking over social media. Videos get better reach, more engagement, and are shared more. It’s easy to see the rise of video and think you can jump on the trend with … Read More
Hashtags – everyone has an opinion about them between how many is too many and if its worth to use them on certain platforms. Since the pound sign became a “hashtag” on Twitter in 2007, it’s been used to start … Read More
When it comes to the reputation of a business, monitoring your social media presence is very important. Many businesses can face negative comments or some form of harassment. These can often come from unhappy customers or even former employees. While … Read More
You spot something epic; and like millions of others, you stop to pull your phone out to record it. Question: do you hold your phone vertically or horizontally? If you said vertically, you’re like many others accelerating the trend of … Read More
You have an established company, created a social media strategy and are finally ready to start running ads. You have the copy and the perfect creative to match and probably skip right over the ad placement section of ads manager. … Read More
You don’t have to be a social media expert to know what a hashtag is. Do you know how to use them properly in order to maximize the reach on your content? If you don’t know what a hashtag is, … Read More
The question of how to measure “success” is something everyone faces. During school, it was your report card. At work, it might be how you rise through the ranks. There are fairly clear metrics in most situations, but when it … Read More
It’s safe to say that a lot of us have become obsessed with the number of followers and “likes” our content receives. Many users have even gone so far as to purchase fake followers and “likes” to boost their credibility. … Read More
Facebook Events are a great way to keep your audience aware of what your business is up to. When you create an event through Facebook, you are strengthening the relationship with your audience while increasing your reach to new users … Read More
Snapchat uses a VR feature to celebrate Black History Month, Facebook acquires a new shopping software, and YouTube is changing its algorithm to help you out. These are some of the trending stories in social media this week. Take … Read More