Sharing Video Content on Social Media
So you created a video for your business and you’ve uploaded it to YouTube – great! Now what? You’re not quite done. Although YouTube is the giant of online video archives, it’s important to share your video on all of your social channels to increase the views of that video and support your overall online […]
How to Find Images that Tell Your Brand’s Story
A picture is worth a thousand words. Sure, there’s something that rings true about this age-old expression. But how can you make these pictures say all the right things about your business? It’s not always easy finding images that work with your content strategy, let alone finding ones that convey your brand’s social identity. Luckily, […]
Engaging With Posts On Your Facebook Fan Page
Do you want to like and comment on the posts on your fan page? Have you tried only to see that you’re acting as the fan page and not yourself? Liking and commenting on posts from your Facebook fan page is great for showing your support of the content, helping to improve its reach and […]
Facebook Launches Privacy Checkup Tool
WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]
Inviting Your Facebook Friends To Like Your Business Page
Do you have a lot of friends on Facebook? Are you sharing valuable content on your business page? Think you friends would benefit from knowing about it? Inviting your Facebook friends to like your business fan page can be useful for both parties when done with good intentions. Here are three questions to ask yourself […]
Boost Your Business With the New Pinterest Analytics
Last week, Pinterest unveiled a new analytics dashboard for the channel. For businesses, the new analytics will show you how your pins are performing, the best and worst pins, ‘Pin It’ button traffic, customer engagement and more. You can use this information to gain more followers, and ultimately, grow your business. One of the new tools […]
4 Ways Twitter Chats can Boost Brand Engagement
No matter the nature of your business, a primary objective for going social should be to genuinely connect with engaged individuals. Enter the Twitter chat, a scheduled forum where a group of people meet online to talk about a common interest. Twitter chats can be organized by a company, organization or individual looking to network […]
Facebook Cracks Down On Click-Bait Headlines
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
Does Your Business Have Social Proof?
Social Proof is a psychological phenomenon that means that when someone is in a new situation and doesn’t know what to do – they assume that everyone else is right! That means, if you’re checking out a business, you look at case studies and testimonials, because you want to know that others have done business […]
5 Ways to Prepare for a Live Tweeting Event
When live tweeting from an event, you need to be ready for anything that might come your way. Predicting award recipients is a difficult task, and even the most well-orchestrated show can throw a curveball that its producers couldn’t see coming. Between an event’s mass appeal and the notion that anything could happen, live tweeting […]
