Even though digital marketing is communicated from device to device, humanizing your content and brand is essential for effective marketing. Your audience only sees your business through a screen, but they should be able to tell there is a person … Read More
Our next KWSM Video Studio Day is scheduled at our Orange County office on August 6, 2020. You are invited to join us for a safe, socially distanced video shoot to enhance your business’s digital marketing without breaking the bank. … Read More
We have all seen the impeccably timed trailer releases and highlight videos for Hollywood blockbusters. Marketing teams seem to have their strategies laid out and ironed to perfection for their target audiences. The scale of their efforts can be out of … Read More
You spot something epic; and like millions of others, you stop to pull your phone out to record it. Question: do you hold your phone vertically or horizontally? If you said vertically, you’re like many others accelerating the trend of … Read More
Video viewing on social platforms has grown over 80% year over year. Facebook, Instagram, and YouTube are vying for all those eyeballs. Each platform is elevating its video and live-streaming game in order to woo you. Here are some social … Read More