Why Your Twitter Feed Will Look Different In The 2020 Election Year
As we get ready to ring in the new year, Twitter is making new rules that will affect our newsfeed. On the heels of the 2020 election, Twitter has banned the promotion of political ads from politicians and political parties. “Cause-based” ads will also be restricted and can not run until they’ve undergone a certification […]
Data Privacy Dominates Social Platform Changes for 2020
The new year is bringing on a new focus for data-driven changes across many of the social platforms. These changes will impact current users and new users. Facebook Promotes Data Portability Those photos and videos you thought might be stuck on Facebook forever may soon have a new home. Facebook announced on its blog that […]
Stay on Target with Creative and Effective Content
The term “creativity” is thrown around a lot in the marketing world. It’s even one of our core values here at KWSM because thinking outside the box, solving problems, and generating original ideas is a huge part of what we do. Creativity isn’t just important for making fun and interactive content, it’s imperative to stand […]
Exploring LinkedIn Premium
LinkedIn is a social media channel that’s known as the world’s largest professional network. Its mission is to connect the world’s professionals to make them more productive and successful. You can use LinkedIn to find the right job or post a job for users to see. You can join colleagues, classmates, and friends and connect […]
LinkedIn Offers a Look at Fighting Fake Accounts and Content
LinkedIn becomes more transparent and takes on spammers and trolls, Facebook is zeroing in on your BFFs, and Twitter puts a temporary pause on a big purge. These are some of the trending stories in social media this week. LinkedIn Issues Biannual Report It’s no secret that the public is looking for more transparency […]
Rise to the Top with SEO
It’s not only about social media over here at KWSM. We offer important digital marketing services that many businesses don’t completely understand and, as a result, often fail to use effectively. One of the services that can cause a lot of confusion is search engine optimization (SEO). Search engine optimization is the process of […]
Spoiler Alert! Everyone Can Write
I know this seems like a bold thing to state, but it’s true! We’re not saying that everyone has a natural-born talent for great storytelling and grammar. Creating engaging content, whether blogging or on social media channels, takes a ton of practice. However, if you want to improve your writing, there are steps you can […]
Twitter and Facebook are Letting Users Call the Shots While YouTube Decides it’s Time for Change
‘Tis the season for change, as social media platforms are tweaking things leading up to the holidays. Facebook gives more control to ad creators, YouTube goes for a refreshed look, and Twitter is covering up some of the channel’s conversations. These are just some of the social media trends in the news this week. Twitter […]
How Sharing a Facebook Event Can Help Your Business
There are many ways that you can utilize Facebook to help grow your business. One tool that can help you reach a larger audience is a Facebook Event. On a monthly average, about 700 million people create and share events on Facebook. From the consumer side, 35 million Facebook users view these shared events daily. […]
Social Media Marketing Tips for the Holidays
What better time than the holidays to make your customers and clients feel special! While this time of year brings plenty of hustle and bustle that crowds customers with sales, there are several ways you can stand out and really give your customers an experience they won’t forget this season. Here are 4 social media […]
