3 Ways to Boost Traffic With Pinterest
Pinterest is by far one of the most visual social media platforms. With that prominence as a powerful visual search engine, comes an opportunity to utilize the platform to boost traffic to your website. Pinterest declares itself, “a visual bookmarking tool that helps you to discover and save creative ideas.” So how do you capitalize? We’ve […]
Why You Need To Be Live Tweeting
Although social media is intended for live use, that doesn’t mean businesses always have the time to post several times a day. For many companies, scheduling out tweets has become common practice with the help of social media scheduling tools like Hootsuite and Buffer. However, in a sea of scheduled tweets, there’s nothing like a […]
Facebook Wants to Help You Get Paid!
From products and payments to partnerships to grow the user’s experience, social media is evolving at a faster pace than ever. Facebook is now allowing you to take care of IOUs in a streamlined chat, Snapchat wants to shine in an area where Google failed, and YouTube is looking for some social media superheroes to […]
How Hashtags Help All Social Channels
Twitter changed social media when it introduced the world to the #hashtag in 2007, giving new meaning to the otherwise overlooked pound symbol. Since then, all channels recognize the power of the hashtag in one way or another. Designed to group similar interests and trending topics together, this tool is an integral part of a […]
Managing the Risks of Social Media
You can’t have a business plan without including a plan for running social media. Having an online presence is essential to establishing your brand, reaching potential customers, and getting your company’s message out to the world. The benefits of social media are endless, but there are potential risks that go along with the reward. These […]
Expand Your Customer Service with Twitter’s New Businesses Feature
Twitter has always been a platform in which users expect up-to-the-minute information and instant responses on their timeline. Whether it is a favorite from using a trending hashtag, a friend’s response to your tweet, or getting a question answered by a follower – quickness is key. Now Twitter is providing a new option to highlight […]
Social Media Tips and Best Practices For Hiring
So you’re in the middle of hiring new talent and want to utilize social media? There are best practices for that too. From making sure a candidate is the correct fit for your brand to reaching out to talk to a prospect, we have narrowed down the top 3 social media tips for hiring. Keep […]
A Twitter Revolution: A Character Change is Here!
Twitter is cutting down on what counts toward character limits, while Pinterest is reaching out to businesses of all sizes with its new “Promote Button,” and Instagram is giving more power to its users with the launch of new comment filter options. These are your trending social media stories in the news this week! Quick […]
Learn How To Master Social Media For Your Business
It’s Bootcamp season here at KWSM! Three times a year, we open up the factory and share our knowledge with small business owners and professionals that want to grow their social media. If you missed our February or June sessions, you have an opportunity to attend our October sessions. I sat in on the June […]
Pocketing on Pre-Roll: How Twitter is allowing Video Creators to Cash In
Twitter and Facebook are going head to head when it comes to advertising video capabilities while Snapchat is cutting down on its Local Stories feature as it shifts its focus toward live events. These are your trending social media stories of the week! Facebook Rolls Out New Slideshow Ads Features Slow connection interference is now […]
