How to Increase your Click Through Rate on Facebook

Posting consistent, quality content to your company’s Facebook page daily is an important task if you are looking to maintain a successful business page. You want to vary your content by mixing up the type of posts your audience is seeing. Curate interesting content such as articles, blogs, and related, but the most important posts […]

Facebook Messenger Introduces Instant Video

It’s no secret that instant and live video are both taking over social media. What used to be a photo and some text is now evolving into video conversations in a variety of formats. In other words, social platforms are speeding up and catering to our ever-growing need for instant gratification. Snapchat pioneered the exchange […]

Snapchat Behavioral Ad Targeting On Its Way

Snapchat is answering advertisers’ prayers by offering behavioral-targeted ads, Instagram is allowing users to take a closer look at photos, and Facebook wants to speed up your user experience. Here are the trending social media stories in the news this week!  Instagram Adds Pinch To Zoom Feature To Satisfy Users:  Instagram wants you to know […]

We’re On A Boat!

At KWSM, the end of summer means one thing – our annual boat outing! In what’s become a KWSM tradition, every August our team heads out of the office and into the harbor for a well-deserved escape. The mission? To take a step back from our busy schedules, overflowing inboxes, and running to-do lists to […]

Core Values at KWSM a digital marketing agency