3 Mistakes That Are Hurting Your LinkedIn Profile
LinkedIn is the perfect place to expand aspects of your resume that you couldn’t quite fit onto that one page resume limit or in a cover letter. As a professional, your LinkedIn profile is a landing page for your business, your personality, your community involvement and all other aspects that will show others why you’re […]
How to Boost Your Personal Brand on LinkedIn
When it comes to standing out among the masses on LinkedIn, which features set you apart from the 400 million other people on the platform? Besides a detailed resume and a good headshot, you need to identify what your strong suit is. Do you rock at research? Have you mastered Microsoft Office? Do you absolutely crush […]
3 Simple Reasons You Should Market Your Business On Instagram
Social media marketing sounds like such a complicated proposition for some businesses and a no brainer for others. Between deciding what channels to focus on and how to approach marketing on social media, the decision to move forward can be overwhelming. Facebook has long been the king of social media marketing. After all, in terms […]
3 Ways to Maximize Your Business Partnerships on Social Media
Though reluctant to admit it, most successful small business owners suffer the ‘sophomore slump.’ Following the initial growth phase, it can be tough to keep momentum rolling as new challenges present themselves and growing pains halt expansion. However, as is true in every other facet of life, we get by with a little help from […]
The 5 Signs It’s Time to Outsource Your Social Media
Epiphanies come in all shapes and sizes; consider this your come to Katie moment. Here are the five signs it’s time for your business to outsource your social media channels. Posts Are Inconsistent Posting on social media is like working out; you can’t take a break for an entire year and then expect to win […]
How to Set Up Your Facebook Business Page
Social media marketing is the key to casually putting your brand’s information in front of an online audience. Where to start? You need a Facebook business page! While your website is the hub for your company’s online identity, your Facebook business page is the mother ship of social media hubs where customers and readers can […]
How To Rebuild Your Yelp Business Page
With an average of 85 million mobile users each month, Yelp reviewers hold the power to build or break businesses’ credibility. Aiming for a 5-star review from your target audience on Yelp has never been more important due to an increase in competition and an unlimited number of services for customers to choose from in […]
2 Simple Rules For Increasing Your Organic Reach On Facebook
If you think your Facebook business page has been struggling with reaching your audience, it’s not just your imagination. For some time, Facebook has been slowly decreasing the organic reach of pages in order to provide users with greater incentive to purchase Facebook ads. While paid ads can dramatically improve your reach, for some businesses […]
3 Simple Tips To Convert LinkedIn Connections To Clients
If you’re a business professional, you likely have a LinkedIn profile to interact and connect with like-minded individuals in attempts to improve your business. While you may have plenty of connections, you may be stuck in the conversion of those connections to prospective clients. Below are three simple tips to help you in your conversion […]
Pinterest Goes Pinternational
Christmas came early for all you social media aficionados who were hungry for change. This week one platform upped your insta-gratification, another threw you a party, and a third made you more worldly. Here’s a look at what you might’ve missed in social media news this week. Instagram Gets Intraweb Friendly You no longer have […]
