What Is A Video View?
When it comes to social media, what exactly is a video view? The answer might seem obvious – someone who watched your video, duh! But in reality, what counts as a view isn’t so simple. And to add to that complexity, every social platform has a different way to count video views. What is a […]
Fonts, photos, oh my! Photo Editing Apps That Are Life Savers
Every musician, dancer, painter, or professional of any kind has learned tricks throughout their years to help make parts of their job a little easier. The same goes for creating social media content. You don’t have to be a pro right off the bat, but you can learn about different apps that can help you […]
Let Your Voice Be Heard: How A Podcast Can Bring Your Brand To Life
You know that feeling when you finally get to meet someone that you’ve always read about it and admired? You instantly feel more connected, and their personality is brought to life in a whole new way. This is because nothing beats human-to-human interactions; hearing their voice, how they speak, how they playfully banter. But in […]
Why You Shouldn’t Buy Instagram Followers
Put your wallet away. Although paying for followers might seem like a quick fix, it can do more harm than good. We know it might be tempting, but trust us! It’s not a replacement for genuine interest and engagement, and the risks far outweigh the rewards. It Hurts Your Engagement When you buy followers, you […]
4 Scary-Good Tricks for Halloween on Social Media
Don’t be afraid! Halloween is the perfect time to ignite your social media channels and kick off the holiday season strong. With inspiration lurking around every corner, there’s no reason you shouldn’t be using this spooky holiday to get your audience excited about your company’s social media presence. We’ve complied the 4 best tricks and […]
How to Cure Your Writers Block When Creating Social Media Content
It’s inevitable. You know, when you feel like your brain is going to combust because you can’t put simple words together to form the perfect sentence that conveys what you want to say? The meaning is in your head, but there are a million words scrambled in your mind—yup that’s writer’s block. Even writing a simple […]
Twitter’s Expanded Character Limit: When Will You Get It?
Twitter is doubling up on the character fun! The platform will now allow tweets of 280 characters, twice the length of the 140-limit we’ve known for years. One burning question: When will it be coming to our own timelines? Meanwhile, Instagram has made a small yet major tweak to its commenting feature for public accounts, […]
Your Brand’s Story Matters: How To Create A Cohesive Message
Some books have the power to bring us into a completely different world. They can make us feel happy, sad, frightened, or angered for hours on end without us even realizing it. But if you step back and think about it, what’s at the heart of those that give us such an immersive experience? A […]
Facebook Puts Brand Safety First With New Creative Standards
Fake news? Abusive content? Annoying clickbait? Facebook is doing everything in its power to make its community a safer one, and taking the necessary steps by holding advertisers accountable with new “monetary eligibility” standards. Meanwhile, Instagram is showing the rest of the social media community that it’s a leader when it comes to video, and […]
Making the Most Out of a Small Social Media Budget
Average cost of a super bowl ad in 2017? $2.5 MILLION. While a spot in one of the year’s most watched televised events might not fit your advertising budget, that doesn’t mean you can’t reach thousands of potential customers another way. Social media advertising has paved the way for affordable marketing offering a wide variety […]
