How To Create A Digital Workspace

Many of us are settling into our new normal. Whether you’re a digital marketer, teacher, or fitness trainer, we’re all navigating a new way of doing business primarily online. That’s why it’s important to have the right tools in place. Here are a few tips to keep you operating at full speed from the comfort […]

How Do I Shift My Business Strategy Amidst The COVID-19 Outbreak: KWSM Q&A 

In a time of uncertainty, it’s hard to know which way to shift when it comes to marketing your business. KWSM President Katie Wagner and Director of Operations Stephen Wagner sat down for a Q&A webinar to help address that question. KWSM is a digital marketing agency that works with more than 200 clients a […]

How To Make Your Facebook Stories Stand Out

How To Make Your Facebook Stories Stand Out, woman taking photo

Facebook Stories are rapidly growing in popularity as businesses are discovering an authentic way to connect with their audiences. Fans are using brand stories to learn about products, openly communicate with their favorite brands, and make online purchases. With 72% of businesses posting at least once a week, how do you get your fans to […]

KWSM Mentorship Program | Learning the Ropes in PR

What makes an agency great? Is it the quality of work produced? Or, maybe the size of the clients? Perhaps it all depends on how trendy the office space is…   While all of these factors can play a huge role in a company’s attractiveness, to me, what makes an agency great is how well […]

Social Media Content Ideas For March 2020

Posting consistently on social media can require a lot of thought and creativity. When it seems like your fresh out of content ideas, it can help to do some research on what is relevant. Maybe there’s a current event in the news that is trending online that you can tie to your brand. One easy […]

Press Release Distribution: 5 Components of a Killer PR Pitch

There are often two approaches in PR, leveraging your connections and storytelling. While there’s still something to be said about being well-connected – see LinkedIn – relying on friends, old colleagues, and contacts who owe you favors can leave you without a lifeline in a time of need. When you need to get coverage tomorrow, […]

Facebook Prepares for the Election Year | Advertisers, Proceed With Caution

It wasn’t too long ago that I heard some of my friends say they were considering deleting their Facebook accounts to escape the political uproar taking place on their news feeds. The sheer volume of political ads and aggressive debates seemed to monopolize the platform, and to make matters worse, a substantial amount of the […]

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