Creative Ways to Use Facebook’s ‘Get Calls’ or ‘Get Messages’ Post Features
Facebook’s private messenger and “Call Now” button gives consumers a more convenient way to communicate with businesses. Now social media’s largest platform is also helping you get more creative with an update to its posting interface. The “get messages” and “get phone calls” features allow businesses to create a post that encourages customers to get […]
An Inside Look at Audience Behavior on Social Media
Social media has been changing and evolving for years. Look back to the days of MySpace, before Facebook even existed. Then Facebook stole the popularity, Twitter was growing in numbers and those were the only two platforms a social media user would name. Instagram came along placing emphasis on pictures being shared. Soon, Snapchat shocked […]
3 Ways To Utilize Notes On Facebook
In a Newsfeed filled with quick status updates and easy-to-read posts, where do Notes fit in on Facebook? Notes is a simple text editor that allows you to publish documents or blog entries on Facebook. While Facebook Notes have been an almost dormant feature on Facebook for some time, but with the introduction of a […]
Simple Tips for Becoming an Instagram Instaguru
With more than 300 million active users and 4.2 billion daily post likes, it’s no surprise that businesses are flocking to Instagram to tell their stories through the popular visual-based social media platform. Businesses from a myriad of consumer-driven industries are turning to Instagram to amp up their digital marketing efforts. Don’t be left behind […]
Instagram Stories Ads, Snapchat Deep-Linking, Twitter Dashboard App Shutdown | Social Media Trends
Instagram is stepping up its advertising game with full-screen, immersive vertical videos ads to its Stories feature. Meanwhile, Twitter is shutting down its Dashboard app after only six months, and Snapchat is giving digital marketers more power by testing deep-linking within ads in this week’s trending social media news. Twitter Does Away With Dashboard App […]
How To Make Your Facebook Offer Count
When it comes to content creation, variety is key. And with Facebook’s new posting interface, it’s easier than ever to shake up your content calendar in order to engage your audience in new and exciting ways. One avenue businesses can take is by creating an offer, a discount or promotion available exclusively through Facebook […]
Using Facebook Events to Promote Your Business
Diversifying the content you post to your company’s business page will draw more attention and help you stand out amongst the crowd. Facebook business pages provide a multitude of options for content. If you have an upcoming occasion you’d like to promote for your business, Facebook’s “Create an event” option allows you to create a […]
Integration: Social Media Joins Forces with Email
Last week we discussed the differences between social media and email and threw them in the ring for an epic duel. Turns out, they are both beneficial to marketers who are maintaining and growing an audience. Now that we can appreciate the value of each platform let’s look into combining their strengths to create a […]
Your Go-To Guide on Facebook’s Share a Photo or Video Post Option
Facebook just made it easier for you to connect with your customers to help achieve your desired results. The platform recently launched a new interface for you to take action on your page. The options are: Share a photo or video Get people to learn more Advertise your business Get phone calls Get messages Help […]
5 Social Media Mistakes You’re Making When Engaging With Your Audience
Social media zeroes in on one action: Being social. Simple, right? Well, not exactly. It’s easy to connect with users by liking a post or leaving a comment, but doing it properly and in a professional manner can make all the difference when networking on social media. Avoid these mistakes to make sure your audience […]
