Simple Tips for Becoming an Instagram Instaguru

With more than 300 million active users and 4.2 billion daily post likes, it’s no surprise that businesses are flocking to Instagram to tell their stories through the popular visual-based social media platform. Businesses from a myriad of consumer-driven industries are turning to Instagram to amp up their digital marketing efforts. Don’t be left behind […]

How To Make Your Facebook Offer Count

  When it comes to content creation, variety is key. And with Facebook’s new posting interface, it’s easier than ever to shake up your content calendar in order to engage your audience in new and exciting ways. One avenue businesses can take is by creating an offer, a discount or promotion available exclusively through Facebook […]

Using Facebook Events to Promote Your Business

Diversifying the content you post to your company’s business page will draw more attention and help you stand out amongst the crowd. Facebook business pages provide a multitude of options for content. If you have an upcoming occasion you’d like to promote for your business, Facebook’s “Create an event” option allows you to create a […]

Integration: Social Media Joins Forces with Email

Last week we discussed the differences between social media and email and threw them in the ring for an epic duel. Turns out, they are both beneficial to marketers who are maintaining and growing an audience. Now that we can appreciate the value of each platform let’s look into combining their strengths to create a […]

Your Go-To Guide on Facebook’s Share a Photo or Video Post Option

Facebook just made it easier for you to connect with your customers to help achieve your desired results. The platform recently launched a new interface for you to take action on your page. The options are: Share a photo or video Get people to learn more Advertise your business Get phone calls Get messages Help […]

5 Social Media Mistakes You’re Making When Engaging With Your Audience

Social media zeroes in on one action: Being social. Simple, right? Well, not exactly. It’s easy to connect with users by liking a post or leaving a comment, but doing it properly and in a professional manner can make all the difference when networking on social media. Avoid these mistakes to make sure your audience […]

How Instagram Made 2016 Their Best Year Yet

  Talk about growth! In the last six months, over 100 million users have joined Instagram, boosting its popularity and increasing the likelihood of it being an important channel for your business. The picture-perfect platform has put forth a valiant effort this year to keep up with the competition. As a result, it now has […]

What’s The Deal With Instagram’s Saved Posts?

Have you ever stumbled upon an Instagram account that catches your eye while navigating through the Explore page, only to have it wiped from your memory when you try to go back and find it again? We definitely have! And sure, taking a screenshot of the account helps combat these memory flukes, but it’s certainly […]

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