The Dos and Don’ts of Instagram Content Creation
When it comes to appearance, you cannot afford to make mistakes on Instagram! How your feed looks can influence whether a user opts in to follow your account or not. While the atheistic is important, don’t let this overshadow the quality of your content. If you’re using an Instagram business profile to promote your business, […]
Benefits of High Res and DIY Content
It’s true what they say: there’s a time and place for everything. If you’re planning a snowboarding trip, you’re probably not going to pack a bikini and sandals. However, the moment you head to Hawaii, your bikini and sandals are at the top of the list. Keep this train of thought in mind when you […]
Facebook Is About To Change The Way Your Customers Talk To You.
Social media has completely shaped the way you communicate with your clients and fans. Instead of snail mail, phone calls, and dropping by in person, people are now tweeting at you and posting on your Facebook page. It’s helped people address issues and concerns quickly and publicly, which can grow your brand quickly. Now Facebook […]
25 Million Businesses Are Now on Instagram
Businesses are benefitting from social media developments every day as elements like Facebook messenger, once used to communicate between friends, now enters the mix as a major asset for brands. It’s one of the social media trending stories this week. Facebook Messenger now available to businesses for Live Chat Companies no longer need a brick […]
The Beauty of Simplicity
I had lunch yesterday with Katie Wagner who owns Katie Wagner Social Media in Orange County, California. Our lively conversation over veggie burgers about posting content on social media turned to how creativity in writing can often get in the way of communicating a client’s message. We agreed that there are times when creativity works and other times when it’s […]
How to Grow Your Brand’s Presence Using Other Businesses
There was a time when we proclaimed Facebook Inc. the reigning champion of leveraging the power of competition. Then we got to thinking—we all could learn a thing or three from Facebook for our marketing strategies. While it helps to keep tabs on your competition to keep your brand on top, don’t count out non-competing […]
5 Instagram Tricks You Never Knew Existed
Sure, you know the Instagram basics. In fact, you might even consider yourself something of an Instagram aficionado…but the popular photo-sharing app has a few lesser-known features that even the most experienced user might not know… Lucky for you, we’re going to spill the best-kept secrets in social media to simplify your ‘gramming ways! […]
Facebook Messenger Ads Go Global: What Advertisers Needs To Know
Facebook is giving advertisers direct access to an entirely new demographic thanks to its global expansion of ads directly from within Messenger. Meanwhile, Pinterest is letting users search for specific styles and content in a new way thanks to newly released AI powered “West Elm Style Finder,” and Instagram is letting users get creative with […]
Influencer Marketing Strategies to make your Partnership More Effective
As you might have noticed from the increased #ads on your Instagram feed, influencer marketing has grown as one of the most popular advertising strategies for many small businesses and large companies alike. With the rise of social media, many people began to establish themselves as online personalities, gaining the trust of a dedicated audience who […]
Put Out the Fire: How to Respond to Angry Customers on Social Media
Instagram is standing up to social media bullies and trolls with its latest update. The visual platform is releasing a tool that allows users to block out offensive comments. We’re sure celebrities around the country are rejoicing over this one—no need to try and silence the haters when the Gram does it for you! But […]
