It’s no secret that if you have a small business, it needs a website. While there are definitely benefits to hiring a professional web developer to build and maintain your website, taking matters into your own hands is more affordable … Read More
Networking online is important for your business to develop both social and professional relationships. Although you can reap many of the same benefits as networking in person, online networking requires business owners to utilize a variety of digital tools. Here … Read More
Pay-per-click advertising may have come across your mind to boost your business online. It may sound hard to implement but is much simpler than you think! Depending on your business it can be a great marketing tool to get your … Read More
What is Google My Business? Google My Business, abbreviated as GMB, is a tool that allows businesses to manage their online presence on Google search and Google Maps. This profile will assist in customers finding your business, whether that be … Read More
Today is International Women’s Day! Each year on March 8, the world shifts its focus to celebrate women everywhere – not just for all they contribute, but for who they are. It’s no secret that throughout history, women have … Read More
Press releases are not outdated. They play an integral role in conveying you and your company’s credibility and authority in the industry. Whether you’ve added new members to your team, completely rebranded, or are launching revolutionary services, a press release … Read More
What is Influencer Marketing? The most recent buzz in the past couple of years has revolved around influencer marketing. But what exactly is it? Influencer marketing is where businesses enlist people who are influential to their brand to help promote … Read More
Each month, the four KWSM offices gather via Zoom for “Celebrations” – a special meeting where we honor the birthdays, workiversaries, and new team members who joined our agency that month. This month, we had the pleasure of commemorating both … Read More
Instagram is a hugely popular social media platform amongst consumers, but it can be hard to know how to use it to expand your business’s reach and engagement. However, not using Instagram to its full potential is like leaving money … Read More
Public relations is a great way to cultivate relationships with media, industry partners, and even those inside your own organizations. When first thinking about public relations, you probably envision talking to a reporter or sending out a press release. Although … Read More
