7 Common Mistakes on LinkedIn
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to online success. Stay updated and […]
Instagram: Powerful Tool for Businesses
When I first wrote about Instagram over a year ago, I had no idea that it would continue to grow into the phenomenon that it is today. At the time, I was already enamored with the application, simply by its ability to transform just about anyone into an amateur photographer. But what I hadn’t realized […]
LinkedIn Company Page Sports a New Look pt 3
As we have looked at the numerous changes to the LinkedIn Company pages, it is time to present the finale. The site has not only made changes to the company page section, but massive site wide changes have been made as well. If you haven’t been on LinkedIn in a while, log on and check […]
Becoming Accustomed to Facebook's New Timeline
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to online success. Stay updated and […]
How to Improve Your Facebook Page's Reach
By now, you probably know that not all your fans see your Facebook fan page’s posts (a typical Facebook post reaches only 17% of its audience). I can tell you from personal experience that I “like” a total of 180 pages on Facebook, but I only see a handful of posts from a fraction of […]
LinkedIn Company Pages Sport a New Look pt 2
Along with the banner images and a more visible products and services feature, the LinkedIn company pages are also sporting some other new looks. LinkedIn, in recent months has been making all sorts of changes to its home pages, the feed as well as various other changes to the interface. The most recent was the […]
6 SEO Myths
Social media has many caveats. With frequent updates and resurfacing content, social media changes rapidly. Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media. Using social media is one thing but using it well is the key to online success. Stay updated and […]
Hashtagging Crash Course
I have no doubts that someone on the KWSM team has already covered this topic. Heck, I’m sure we’ve even written about it three, four, or ten times. But judging by how often I witness people abusing the living daylights out of hashtags, I feel that revisiting this topic every once in a while would […]
Social Media in 15 Minutes a Day
While there is no magic formula for how much time you should be spending on social media for your business, I’ve come up with a schedule that works well for many of our clients.
LinkedIn Company Page Sports New Look
LinkedIn has recently undergone some major display changes. The site has changed not only the look of the individual profiles, making them more like a social networking site, but also completely revamped the look of company pages as well. If you haven’t created a LinkedIn page for your company, now is the time to do […]
