Social Media Bootcamp: The Missing Link To Your Digital Marketing
This Friday at KWSM: a digital marketing agency, we will be hosting our third Bootcamp of the month-long series talking all about what could be the missing link in your social media strategy. In its simplest form, LinkedIn is a business and employment-oriented social platform. It is mainly used for professional networking, including employers posting […]
KWSM’s 4th Annual Souper Bowl
At KWSM, company culture is an important aspect of performing our best as an agency. While we keep ourselves busy with executing our clients’ marketing initiatives, we also like to create opportunities to bond as a team. One of our favorite ways to do this is with our annual soup contest that coincides with the […]
Which Social Media Platforms are IN Right Now?
Facebook celebrates its 15th birthday and braces for its biggest challenges, Twitter releases never before seen information to the public, and Instagram and Netflix are teaming up to create a new user experience. These are some of the trending stories in social media this week. Netflix and chill? How about Netflix and Share. There […]
Why Do Social Media Users Follow Brands?
Business owners, social media managers, and marketers of all stripes spend an abundant amount of time trying to figure out why exactly people follow them. It would feel great if it were because they loved the content you were putting out. Perhaps they wanted to make sure all of their friends saw that they’re a […]
You’re Invited! | Social Media Help Desk Episode 45
This week on the Social Media Help Desk, we’re talking connections! From Facebook event invitations to a thoughtful contact form at the event of your site, you’re always looking to make a connection with your audience through digital marketing. Our panel host, Operations Manager, Stephen Wagner, is sitting down with Project Manager, Alexandra Hall, and […]
Facebook Is Merging Messenger, Instagram, and WhatsApp
As Facebook has taken over two other major apps (Instagram and Whatsapp), it’s efforts in more cross-communication are beginning to come into place. Facebook has a plan to merge the three messaging apps within Messenger, Instagram, and WhatsApp. This means that users from any of these three apps will be allowed to message each […]
How to Stay Ahead of Your Social Media Game in 2019
An annual social media report shows some exciting trends for 2019, Facebook is making it easier to message your friends across any of their apps, and Instagram is FINALLY releasing some new ways to link stories, making them much more impactful. Instagram’s Newest Features Will Make Stories Your BFF If you’ve been hesitant […]
The “Shh”per Bowl | Social Media Help Desk Episode 44
The “big game” is right around the corner – are you utilizing the biggest sports event of the year to promote your business? Today on the Social Media Help Desk, I’m sitting down with our host Stephen Wagner and Junior Content Editor Ivana Hermida to discuss the legal issues with saying Super Bowl in your […]
Social Media Bootcamp: The Ins And Outs of Instagram
The second week of KWSM’s Social Media Bootcamp will be on February 8, and we will be covering two platforms that center on the perfect aesthetic: Pinterest and Instagram. During this session, bootcampers will learn how to create content, gain followers, use hashtags, explore analytics, and learn our best practices when it comes to an […]
Social Media Bootcamp: How To Successfully Manage A Facebook Business Account
We are just a couple weeks away from the first Social Media Bootcamp class of the month-long series, and we’re starting with Facebook. After all, it’s one of the most used social media channels across the board for businesses and professionals. During this Bootcamp you will learn how to create a business page, what content […]
