Sharing your Facebook Page with your Contact List

If you are looking for a way to boost your fan base on Facebook, leveraging your existing email list is an easy place to start. If you are like most people, your initial thought might be to just send an email to all of them asking them to like your page. Well, I can tell […]

3 Mistakes You’re Making on Social Media

Social media, when used correctly as part of a business marketing strategy, can shorten the sales cycle by 40 percent. It’s an incredibly powerful tool for business owners. But many people don’t put the time or resources into creating social media content that functions effectively. Here are three social media mistakes that you might be […]

How to See What Triggers Profile Views on LinkedIn

Have you ever wondered what causes your LinkedIn profile views to spike or plummet? In the past, LinkedIn would let users know how many people viewed their profiles, but the motivating factors behind each click remained relatively unknown. Fortunately, LinkedIn is doing away with that mystery in their latest update. The social media giant has […]

LinkedIn Reveals Key Motivators in New Analytics Feature

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Completely Fill Out Your Linkedin Profile

LinkedIn is constantly reminding people to fill our their profile, and for good reason. Not only does a complete profile make you look more professional, but it actually helps you show up higher in the search results of people looking for professionals like you. Want to see more of our Tip of the Day Videos?  Please subscribe to […]

Three Reasons Why Videos Are Awesome on Social Media

There are a lot of reasons why video should be a part of your online marketing strategy, but I’m going to focus on three of the most important reasons. There are a lot of different ways video can be used to enhance your online strategy. The Know, Like, and Trust Factor Video is one of […]

How to Embrace Instagram Features for Ultimate Exposure

Instagram is widely known as the photo-filtering social media channel – but that’s just the tip of the iceberg. There are more ways to use Instagram to get maximum exposure for your business. More exposure on the channel will give users the chance to create a relationship with your business that could potentially turn into […]

Best Practices for Tweeting From a Live Event

If live tweeting is a part of your content strategy, the first couple of experiences can be stressful and confusing. Not only are you required to catch the most important parts of the event, but there is also an expectation that you will be sharp and witty on a moment’s notice. Despite the many twists […]

New Social Media Site Ello Takes On Facebook

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Don't Review Swap on Yelp

When starting out on Yelp, you may find yourself tempted to start off with a few positive reviews from your buddies. Don’t give in! Most of the site’s users can spot fakes from a mile away, which can put your company’s credibility on the line. A better option is to ask for reviews from some […]

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