Keep Your Website Bounce Rate Low And Your Sales High
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Your website is the backbone of your brand. It’s the hub of your online marketing infrastructure, and (hopefully) the ultimate destination for your audience, whether they come from direct search, social, or somewhere else. Finding ways to direct people to … Read More

3 Major Moves Your Social Media Marketing Strategy Might be Missing
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The social media world does not revolve around marketing. But you don’t have to take our word for it; there’s a theory behind this madness. Many brands establish their social channels around creating content and promoting products or services. And … Read More

LIVE from Katie Wagner Social Media, It’s the Social Media Help Desk!
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This week, Managing Content Editor Jeff Soto sat down with Assistant Project Manager Alexandra Denton and Content Editor Melissa Emnas to discuss the latest trending news and tips, from how to improve the customer experience on your website to maintaining … Read More

How to Create a More Personal Connection With Your Audience Through Emails
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It may be deemed as old-school by some, but email is actually a personal and effective platform to reach your audience. When you send out an email, it is addressed to the recipient, and if they choose to open it … Read More

Why Video Is The New King Of Content
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If a picture is worth a thousand words, then the impact of video is nearly boundless.  With not just a decline in traditional advertising but traditional avenues of viewing video (i.e.:, mainstream television) and the rise of video features across … Read More

Why You Should Consider Musical.ly Influencers For Your Brand
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The influencer space has exploded over the last couple of years to the point that almost every brand is using their own familiar network of influencers to reach their audience. Platforms like Instagram and YouTube became the go-to platforms for … Read More

Creating A Five Star Customer Service Experience
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Your customers are an integral part of your business. Without them, your company wouldn’t thrive or even exist. When you’re providing customer service, maintain this mindset in order to assist yourself in delivering a helpful experience. Here are three ways … Read More

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