How to Manually Edit Pictures on Instagram

Whenever a new update comes up on Instagram, one of the first things that people talk about is how many filters have been added to the palate. Instagram filters are a great way to make your pictures look fantastic, but one often-overlooked capability on the platform is the ability to customize your pictures in very […]

DAMAGE CONTROL: 5 Tips to Keep Your Social Media Faux Pas from Turning into a PR Disaster

It happens: the insensitive tweet, the inappropriate comment, the unfortunate typo. Just as in real life, blunders are inevitable on social media and can happen to anyone. Sometimes it’s the result of a poorly thought out idea, sometimes the intent is good but the message is misunderstood, other times it’s just an overlooked spelling mistake. […]

Avoid Making These Mistakes On Instagram

With over 300 million users, Instagram has become a vital resource for businesses to grow brand awareness and connect with clients. Instagram can be an especially valuable tool for visual businesses, such as retail stores, photographers, and chefs. Despite the many advantages Instagram offers, there are still many business owners who don’t utilize this social […]

Live-Tweet To Give Your Twitter Following A Boost

If you are looking to give your Twitter following a boost, live-tweeting during events may be a great opportunity for you. Live-tweeting is about sharing and commenting on what people are saying during an event. This could be a physical event like a conference, or it may be a virtual event such as a webinar. […]

How To Freshen Up Tweets About Your Blog

One of the greatest things about writing evergreen blog posts is the ability to share the content more than once on social media. After all, if a post takes you a couple of hours to write, why wouldn’t you want to get the most mileage out of that time and effort? Ultimately, there needs to […]

5 Ways to use Video Content To Boost Your Social Media Marketing

Video is one of the most popular forms of content on social media. Creating and sharing videos with your audience is a great way to increase engagement and give your marketing efforts a boost! Discover the best ways to increase your social reach with video content below! Set A Featured Video You can now add […]

How To Manage Negative Comments On Social Media

Social media is a great way to interact with clients and establish a positive reputation online, but it can also become an outlet for unhappy clients to voice their frustration. Dealing with negative posts on social media can be very uncomfortable, but if you have a plan in place, the process of resolving them should […]

5 Easy Ways To Get More Twitter Followers

If your business isn’t on Twitter, it may be time to jump on the bandwagon. After all, Twitter is one of the most popular social media channels in the world. If used to its full potential, a Twitter profile can be a very valuable tool for business marketing. Whether you are brand new to Twitter […]

3 Ways to Promote Your Business Through Your Personal Facebook Profile

There are a number of ways you can promote your Facebook business page beyond advertising and regularly posting on the page. Facebook marketing works best when you take advantage of your personal Facebook profile, groups, and strategic partners to maximize your social reach. Use Your Profile’s About Section It’s important that you list your business […]

Instagram Releases Color and Fade Editing Options

WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]

Core Values at KWSM a digital marketing agency