Getting Started on Marketing Your Event through Social Media

Before the magic of social media, promoting an event meant shelling out loads of money for traditional advertising and having a dependence on good word of mouth. But the internet and all these new platforms now make promoting events easier and more cost-efficient for you. We said easier, not easy, because, well, all good results […]

Optimizing Your YouTube Videos

A study showed that the average number of Youtube videos a person watched each month was 106, which, if you do the math, averages out to around 3 videos per day. That’s not a lot, considering all of the cute cat and puppy videos out there that you know you’ve spent hours watching! So if […]

Facebook Insights – What's New?

Facebook metrics and insights are crucial to understanding how your fans are engaging with your page and content.  Having a better understanding of who we are reaching to on our brand pages allows us, our brand page’s administrators, to better tailor our marketing and communication plans to our fans and to potential fans. Facebook insights […]

3 Tips for Using LinkedIn | LinkedIn for Business

By default, LinkedIn is for business, right?  It’s the business social networking site; the front side of the mullet, the suit and tie, and the cubicle, so to speak. Ok, so maybe it isn’t as cool as Facebook, or as sexy as YouTube, but does it have to be? All I really care about is […]

Join in on the Conversations

News flash! Britney Spears is engaged! Yes, I know what you’re thinking: I thought she was married with two kids already.  But no, according to the popular trends on Twitter, the has-been teen pop star clearly has done it again. Not that I care, but apparently a lot of other people do, so much to […]

Twitter Changes @Mention Tab, Adds Activity Tab

If you haven’t noticed (or haven’t checked your Twitter account lately), Twitter has made some changes.  They might seem minor in comparison to the overhaul that Facebook recently made, but they affect the user experience. There are two major changes: They added an ‘activity’ tab, and the @ tab includes additional items.    The activity […]

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