Clean-Up And Sharpen Your Social Media Act

It is easy to get comfortable and fall into a routine when posting daily content for your business online. But sticking to your same schedule month after month may prevent you from integrating new material. What happens next? The growth of followers and engagement you’ve come to expect, beings to plateau. Your social media strategy […]

What’s New Now: Facebook Live Stream

Facebook Live Stream is going mainstream! Always one to stay on top of the latest trends, the social network has hopped on the live streaming bandwagon with its new video feature, Facebook Live. Here’s what you should know about Facebook’s newest feature… WHO Facebook Live is currently available to all iPhone users in the US […]

5 Secrets to Creating Office Culture

The key to finding a job you love isn’t always just the work you do, it’s the people you work with. As a leader, it’s important to create an atmosphere where employees look forward to coming to work everyday. Employees are happier at their jobs when they truly enjoy the people they interact with each […]

How to Get More Reviews on Yelp

While it may seem counterintuitive, Yelp has very strict policies about soliciting customers for reviews. Yelp even has a filter in place that is designed to catch reviews that are likely to be a product of a business soliciting reviews by putting their customers on the spot, or offering rewards. Yelp’s reasoning behind their policy […]

Move Over Like Button, Reactions Have Arrived!

Last week, Facebook CEO Mark Zuckerberg unveiled the long awaited ‘Reactions’ button on Facebook posts! And while it may not be the ‘dislike’ button desired by Internet trolls everywhere, this new feature allows users to express themselves unlike ever before. By hovering over the ‘Like’ button, users now have the option to choose between a […]

Snapchat Gets Swindled

You can’t stay logged in to social media all day to get the latest updates, but it’s okay because we’ve done all the heavy lifting for you! This week a new fad took top priority on Facebook, Twitter debuted the same flubbed feature a fourth time, and Snapchat got swindled. Here’s a look at what […]

Inside KWSM: Flee from the Escape Room With Our Talented Team!

Here at KWSM, we understand the value of collaboration. From the web development team, to the content crew, to the video production department, we know that being able to work well together is essential to what we do. That’s why for our recent team outing, we chose to solve the mystery of the Vacation Vandals […]

Social Media Lessons You Can Learn From the Presidential Election

The presidential election is still months away, but the hype leading up to it has been going strong for more than a year. Thankfully, you don’t have to throw your hat in the ring to get your business this kind of high-caliber exposure. Here are three social media lessons your business can learn from the […]

How To Make Your Company A YouTube Star

YouTube is the Mecca for video sharing, where 1 billion users actively interact every single day. As the world’s largest video site, YouTube is a platform for business owners to showcase a product, launch a campaign and educate the masses. Videos are shared on social media 12 times more than text and links combined. So […]

How to Use a LinkedIn Author Page

If you’ve consistently published on LinkedIn Pulse, you may have received an email recently from LinkedIn informing you of a change to the URL of your Author Page. Like many Pulse publishers, you may have wondered, “What is an ‘Author Page’?” No, you did not get signed up for an extra service. Having an Author […]

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